I am Felix Oey, an SEO/GEO Consultant and Data Analyst. I help businesses optimize organic search through technical SEO, migrations, data-driven insights, and internationalization. I am an organic search nerd, marathoner, and photo/videography enthusiast who loves data and turning complex analytics into actionable strategies across multiple markets.

Felix Oey

I am Felix Oey, an SEO/GEO Consultant and Data Analyst. I help businesses optimize organic search through technical SEO, migrations, data-driven insights, and internationalization. I am an organic search nerd, marathoner, and photo/videography enthusiast who loves data and turning complex analytics into actionable strategies across multiple markets.

Available to hire

I am Felix Oey, an SEO/GEO Consultant and Data Analyst. I help businesses optimize organic search through technical SEO, migrations, data-driven insights, and internationalization.

I am an organic search nerd, marathoner, and photo/videography enthusiast who loves data and turning complex analytics into actionable strategies across multiple markets.

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Language

English
Fluent
German
Intermediate

Work Experience

Senior Technical SEO Analyst at Ladenzeile – Axel Springer
November 1, 2021 - August 1, 2024
Website migration to JavaScript, crawl & indexation optimization, fully automated indexation logic & sitemap generation, logfile analysis, site speed optimization (core web vitals score from 0% to 100% in 1 year), fully automated dashboard reporting for 13 countries, API integration from various SEO tools.
Senior SEO Specialist at Mintos Marketplace
December 1, 2019 - October 1, 2021
Competitor research, market potential, and data mining within diverse investment asset classes (p2p lending, stocks, crypto, ETF) and geographical location. Advocating SEO foundation and best practices across various stakeholders (backend dev, web frontend, product, QA, content, affiliate marketing).
Senior SEO Consultant at Searchmetrics Digital Strategies Group
December 1, 2017 - November 1, 2019
SEO consultancy for various industries & internationalization incl. market, competition, technical & content analysis. Audit, migration, link penalty & traffic drop recovery. Advocating SEO across internal & external department. Supporting product development strategy, workshops, certifications, webinars.
Performance Marketing Manager - SEO / SEA at zLabels GmbH - Zalando SE
April 1, 2017 - September 1, 2017
Short and long term SEO strategy and SEA performance for various brands under zLabels umbrella. 360 advocations for organic & paid search channel to various internal stakeholders incl. sales, brand, PR.
Technical SEO Specialist at Lamudi GmbH – Rocket Internet SE
January 1, 2014 - April 1, 2017
Research and development of future search technology for 34 countries of Lamudi global. Go to person for global technical analysis & strategy, SEO feature implementation, migration. Short & long term organic performance and strategy 15-20% MoM, 100%+ YoY organic traffic increase.

Education

Data Scientist & Machine Learning Engineer at Panthéon-Sorbonne University
January 1, 2024 - January 1, 2025
MSc, Digital Media at Hochschule Bremerhaven
January 1, 2009 - January 1, 2012
BSc, Information Technology at Swiss German University
January 1, 2004 - January 1, 2008

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Retail, Professional Services, Media & Entertainment, Education