FO

Felix Oey

Available to hire

I am Felix Oey, an SEO/GEO Consultant and Data Analyst. I help businesses optimize organic search through technical SEO, migrations, data-driven insights, and internationalization.

About

I am Felix Oey, an SEO/GEO Consultant and Data Analyst. I help businesses optimize organic search through technical SEO, migrations, data-driven insights, and internationalization.

I am an organic search nerd, marathoner, and photo/videography enthusiast who loves data and turning complex analytics into actionable strategies across multiple markets.

  • 10 years' experience
  • Joined March 2026

Languages

  • EnglishFluent
  • GermanIntermediate

Industry experience

  • Software & Internet
  • Retail
  • Professional Services
  • Media & Entertainment
  • Education

Work experience· 5 roles

Senior Technical SEO Analyst · Ladenzeile – Axel SpringerNov 2021 – Aug 2024 · 2 yrs 10 mos

Website migration to JavaScript, crawl & indexation optimization, fully automated indexation logic & sitemap generation, logfile analysis, site speed optimization (core web vitals score from 0% to 100% in 1 year), fully automated dashboard reporting for 13 countries, API integration from various SEO tools.

Senior SEO Specialist · Mintos MarketplaceDec 2019 – Oct 2021 · 1 yr 11 mos

Competitor research, market potential, and data mining within diverse investment asset classes (p2p lending, stocks, crypto, ETF) and geographical location. Advocating SEO foundation and best practices across various stakeholders (backend dev, web frontend, product, QA, content, affiliate marketing).

Senior SEO Consultant · Searchmetrics Digital Strategies GroupDec 2017 – Nov 2019 · 2 yrs

SEO consultancy for various industries & internationalization incl. market, competition, technical & content analysis. Audit, migration, link penalty & traffic drop recovery. Advocating SEO across internal & external department. Supporting product development strategy, workshops, certifications, webinars.

Performance Marketing Manager - SEO / SEA · zLabels GmbH - Zalando SEApr 2017 – Sep 2017 · 6 mos
Technical SEO Specialist · Lamudi GmbH – Rocket Internet SEJan 2014 – Apr 2017 · 3 yrs 4 mos

Education

Data Scientist & Machine Learning Engineer · Panthéon-Sorbonne University2024 – 2025
MSc, Digital Media · Hochschule Bremerhaven2009 – 2012
BSc, Information Technology · Swiss German University2004 – 2008

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