Creative who believes the best ideas live somewhere between strategic insight, culture and good timing. I’m currently a Digital Creative Director at Age Creative (formerly McCann) agency, developing strategy, creative concepts, copy and social media for both global and local brands.

Kamilla Selina Lepik

Creative who believes the best ideas live somewhere between strategic insight, culture and good timing. I’m currently a Digital Creative Director at Age Creative (formerly McCann) agency, developing strategy, creative concepts, copy and social media for both global and local brands.

Available to hire

Creative who believes the best ideas live somewhere between strategic insight, culture and good timing.
I’m currently a Digital Creative Director at Age Creative (formerly McCann) agency, developing strategy, creative concepts, copy and social media for both global and local brands.

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Language

English
Fluent
Estonian
Fluent

Work Experience

Social Media Specialist at Duo Media Networks
November 1, 2018 - August 1, 2021
Managed the digital presence of several brands under Duo Media Networks; drove Kanal 2's evening TV show Õhtu! and the Postimees sports department to the top of their field on social media. My strategic vision and content initiatives were key to their success and industry leadership.
TV Production Administrator at Duo Media Networks
November 1, 2018 - August 1, 2021
Took on a variety of tasks from contributing to TV show content ideation to supporting the production process during recordings. Worked closely with the entire production team to coordinate logistics, guest management, and other key aspects, delivering a high-quality entertaining show.
Social Media Specialist & Copywriter at Age Creative (prev. McCann)
August 1, 2021 - February 1, 2024
Started out focusing on social media strategy, copywriting and daily content development across a range of clients from different sectors. The work involved creating content, writing copy and helping brands find a voice that works in digital environments. Over time I became increasingly involved in campaign concepts and broader creative work, which eventually led to my current role as Digital Creative Director.
Digital Creative Director at Age Creative (prev. McCann)
August 1, 2021 - February 1, 2024
I work on campaign ideas, strategy, concepts, copy and social media for both global and local brands. My role exists somewhere between strategic thinking, creative concepting and writing. I take insights, turn them into ideas and shape how they live across different channels. Fun fact: in 2025 I won the Estonian Young Advertising Talent Pesamuna award as a creative director.
Digital Creative Director at Age Creative Agency
January 1, 2024 - Present
Leads digital creative strategy, concept development, copywriting and social media for global and local brands.
Social Media Specialist & Copywriter at Duo Media Networks
January 1, 2021 - January 1, 2024
Developed social media content and copy for campaigns across multiple clients; contributed to TV and digital production.
Social Media Specialist & TV Production Admin at Duo Media Networks
January 1, 2018 - January 1, 2021
Managed social media presence and provided TV production administration support for campaigns.

Education

BA Audiovisual Media at TLU Baltic Film and Media School
September 1, 2015 - June 10, 2018
MA Contemporary Media at TLU Baltic Film and Media School
September 1, 2018 - June 10, 2021
MA at Tallinn University
January 1, 2021 - March 6, 2026
BA at Tallinn University
January 1, 2018 - March 6, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Other