Hi, I’m Jessica Kwiek. I’m a strategic and creative marketing professional with a passion for digital marketing, brand aesthetics, and audience-focused content. I bring a structured, analytical mindset to campaign planning and a keen eye for how brand voice and visuals come together across platforms. My background spans hands-on content and campaign support, plus formal training in Digital Marketing & Strategy from Oxford, where I deepened my understanding of audience behavior, platform dynamics, and performance-driven content. I’m excited to help brands define their voice, identify themes, and build a cohesive, engaging presence across Instagram, TikTok, and beyond. I enjoy translating performance data into clear, actionable recommendations and thrive in fast-paced environments where creativity and strategy intersect. I’m eager to contribute to the growth of a new or evolving brand and would welcome the opportunity to shape a strong social media presence.

Jessica Kwiek

Hi, I’m Jessica Kwiek. I’m a strategic and creative marketing professional with a passion for digital marketing, brand aesthetics, and audience-focused content. I bring a structured, analytical mindset to campaign planning and a keen eye for how brand voice and visuals come together across platforms. My background spans hands-on content and campaign support, plus formal training in Digital Marketing & Strategy from Oxford, where I deepened my understanding of audience behavior, platform dynamics, and performance-driven content. I’m excited to help brands define their voice, identify themes, and build a cohesive, engaging presence across Instagram, TikTok, and beyond. I enjoy translating performance data into clear, actionable recommendations and thrive in fast-paced environments where creativity and strategy intersect. I’m eager to contribute to the growth of a new or evolving brand and would welcome the opportunity to shape a strong social media presence.

Available to hire

Hi, I’m Jessica Kwiek. I’m a strategic and creative marketing professional with a passion for digital marketing, brand aesthetics, and audience-focused content. I bring a structured, analytical mindset to campaign planning and a keen eye for how brand voice and visuals come together across platforms. My background spans hands-on content and campaign support, plus formal training in Digital Marketing & Strategy from Oxford, where I deepened my understanding of audience behavior, platform dynamics, and performance-driven content.

I’m excited to help brands define their voice, identify themes, and build a cohesive, engaging presence across Instagram, TikTok, and beyond. I enjoy translating performance data into clear, actionable recommendations and thrive in fast-paced environments where creativity and strategy intersect. I’m eager to contribute to the growth of a new or evolving brand and would welcome the opportunity to shape a strong social media presence.

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Language

English
Fluent
Polish
Fluent
French
Advanced

Work Experience

Project Manager at LABCORP
January 1, 2021 - January 1, 2025
Acted as primary customer and stakeholder liaison, translating client feedback and feasibility considerations into clear operational and solution requirements across clinical, data, and monitoring teams. Led coordination of 25–30 concurrent studies across multiple countries, navigating regulatory constraints, complex country requirements, and shifting priorities in high-ambiguity environments. Selected to support a high-complexity flagship study, contributing to a new multi-region coordination model and pilot initiative. Championed data quality and issue-resolution initiatives, collaborating with Data Management and operational teams to resolve complex problems, improve workflows, and enable informed decision-making. Designed and implemented process and governance improvements, enhancing communication clarity, performance tracking, and execution consistency across teams. Delivered executive-ready updates and strategic narratives, enabling senior stakeholders to make confident, data-i
Behavioural Science Research Analyst at Université de Genève (UNIGE)
January 1, 2017 - January 1, 2020
Generated behavioural and scientific insights to support patient behaviour understanding, decision-making, and clinical outcomes. Conducted advanced analysis of neuroimaging and behavioural datasets, including PET imaging, producing actionable insights for research and clinical applications. Synthesized complex scientific findings into clear, actionable narratives for academic, clinical, and institutional stakeholders. Authored and co-authored peer-reviewed publications, contributing original analysis and interpretation.
Marketing & Communications Intern at Geneva School of Diplomacy & International Relations (GSD)
January 1, 2019 - January 1, 2020
Designed and executed insight-driven marketing campaigns, increasing engagement by 25% across social media and improving reach across 5,000+ international contacts. Conducted market and audience research to refine brand positioning, messaging, and communications strategy for recruitment and outreach. Developed digital content aligned with brand guidelines, enhancing credibility, consistency, and stakeholder engagement. Supported strategic planning and execution of international events, integrating insights to enhance attendee experience and narrative coherence.
Project Manager at Labcorp Drug Development
March 1, 2021 - May 1, 2025
Managed 25+ international clinical projects concurrently, ensuring milestones were achieved with quality and precision. Streamlined workflows and implemented creative solutions to complex process challenges. Built strong relationships with colleagues, clients, and external partners. Recognized for adaptability and teamwork in a fast-paced, high-workload environment.
Research Assistant & Data Analyst at Hôpitaux Universitaires de Genève (HUG)
September 1, 2017 - July 1, 2020
Conducted advanced neuroimaging data analysis (PET studies) on dopamine and behavior; synthesized scientific literature to inform research and publications; delivered efficient, high-quality results under tight deadlines; co-authored a peer-reviewed publication.
Marketing & Communications Intern at Geneva School of Diplomacy and International Relations (GSD)
September 1, 2019 - January 1, 2020
Created SEO-informed content strategies, increasing click-through rates by 25%; applied neuromarketing principles to develop engaging digital campaigns; produced multimedia content and strengthened brand visibility across platforms.
Customer Service and Sales Associate at Family Circle
July 1, 2011 - July 1, 2017
Delivered personalized client support, boosting sales and retention; designed visual product displays, leading to a 15% sales increase in one month.
Regional Study Coordinator at Labcorp
January 1, 2021 - January 1, 2026
Managed multiple projects in a fast-paced, data-driven environment, developing strong analytical and organizational skills. Interpreted performance data and translated insights into structured recommendations and reporting. Collaborated with cross-functional teams, strengthening communication and stakeholder alignment. Synthesized complex information into clear, actionable outputs.
Marketing & Communications Intern at Geneva School of Diplomacy
January 1, 2019 - January 1, 2020
Supported execution of digital marketing initiatives across multiple platforms. Contributed to content creation and campaign coordination. Analyzed audience engagement to refine messaging and improve performance. Assisted in developing communication strategies aligned with brand positioning.
Customer Service & Sales Associate at Various Hospitality Roles
January 1, 2011 - January 1, 2017
Built strong understanding of customer behavior, preferences, and engagement. Developed communication skills and the ability to adapt messaging to different audiences. Contributed to sales through effective promotion and customer interaction.
Research Assistant (Neuroimaging & Data Analysis) at University of Geneva / HUG
January 1, 2017 - January 1, 2020
Conducted scientific research and supported development of publication-ready materials, including data analysis, literature synthesis, and structured reporting. Co-authored a peer-reviewed publication in Frontiers in Physiology. Coordinated research documentation, references, and data management processes to ensure accuracy and reproducibility. Collaborated with multidisciplinary teams to translate complex scientific data into clear outputs.

Education

Diploma in Digital Marketing & Strategy at Saïd Business School, University of Oxford
January 1, 2024 - January 1, 2024
MSc Neuroscience at University of Geneva
January 1, 2017 - January 1, 2020
BSc Health Science at Western University (Canada)
January 1, 2011 - January 1, 2015
Digital Marketing & Strategy Diploma at University of Oxford, Saïd Business School
January 11, 2030 - January 1, 2024
MSc Neuroscience at University of Geneva
January 11, 2030 - January 1, 2020
BSc Health Science at Western University, Canada
January 11, 2030 - January 1, 2015
Diploma in Digital Marketing & Strategy at Saïd Business School, University of Oxford, UK
January 1, 2024 - January 1, 2024
MSc Neuroscience at University of Geneva, Switzerland
January 1, 2017 - January 1, 2020
BSc Health Science at Western University, Canada
January 1, 2011 - January 1, 2015

Qualifications

Certified Associate in Project Management (CAPM)
January 11, 2030 - March 5, 2026
Certified Associate in Project Management (CAPM)
January 11, 2030 - March 5, 2026
Certified Associate in Project Management (CAPM)
January 11, 2030 - March 5, 2026
Certified Associate in Project Management (CAPM – PMP)
January 11, 2030 - March 26, 2026

Industry Experience

Healthcare, Life Sciences, Education, Professional Services, Media & Entertainment, Software & Internet