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I’m Krupali Suki, a highly analytical, data-driven digital marketing specialist with 5+ years of experience designing and managing campaigns that drive awareness, conversions, and social engagement for both commercial and non-profit initiatives.\n\nI excel at developing end-to-end digital marketing strategies that leverage advertising, influencer collaborations, and high-performing content to expand visibility and impact. I use analytics to refine tactics, track audience behavior, and measure ROI across paid, owned, and earned media. I’m passionate about campaigns that advocate for women’s rights, workplace equality, and transparency, bringing a purpose-driven perspective to every project. I thrive in fast-paced environments that require creative problem solving and clear storytelling that moves audiences to action.…I’m Krupali Suki, a highly analytical, data-driven digital marketing specialist with 5+ years of experience designing and managing campaigns that drive awareness, conversions, and social engagement for both commercial and non-profit initiatives.\n\nI excel at developing end-to-end digital marketing strategies that leverage advertising, influencer collaborations, and high-performing content to expand visibility and impact. I use analytics to refine tactics, track audience behavior, and measure ROI across paid, owned, and earned media. I’m passionate about campaigns that advocate for women’s rights, workplace equality, and transparency, bringing a purpose-driven perspective to every project. I thrive in fast-paced environments that require creative problem solving and clear storytelling that moves audiences to action.

Krupali Suki

Digital Marketer, Marketing Strategist, Marketing Analyst, +2

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I’m Krupali Suki, a highly analytical, data-driven digital marketing specialist with 5+ years of experience designing and managing campaigns that drive awareness, conversions, and social engagement for both commercial and non-profit initiatives.\n\nI excel at developing end-to-end digital marketing strategies that leverage advertising, influencer collaborations, and high-performing content to expand visibility and impact. I use analytics to refine tactics, track audience behavior, and measure ROI across paid, owned, and earned media. I’m passionate about campaigns that advocate for women’s rights, workplace equality, and transparency, bringing a purpose-driven perspective to every project. I thrive in fast-paced environments that require creative problem solving and clear storytelling that moves audiences to action.…I’m Krupali Suki, a highly analytical, data-driven digital marketing specialist with 5+ years of experience designing and managing campaigns that drive awareness, conversions, and social engagement for both commercial and non-profit initiatives.\n\nI excel at developing end-to-end digital marketing strategies that leverage advertising, influencer collaborations, and high-performing content to expand visibility and impact. I use analytics to refine tactics, track audience behavior, and measure ROI across paid, owned, and earned media. I’m passionate about campaigns that advocate for women’s rights, workplace equality, and transparency, bringing a purpose-driven perspective to every project. I thrive in fast-paced environments that require creative problem solving and clear storytelling that moves audiences to action.

Available to hire

I’m Krupali Suki, a highly analytical, data-driven digital marketing specialist with 5+ years of experience designing and managing campaigns that drive awareness, conversions, and social engagement for both commercial and non-profit initiatives.\n\nI excel at developing end-to-end digital marketing strategies that leverage advertising, influencer collaborations, and high-performing content to expand visibility and impact. I use analytics to refine tactics, track audience behavior, and measure ROI across paid, owned, and earned media. I’m passionate about campaigns that advocate for women’s rights, workplace equality, and transparency, bringing a purpose-driven perspective to every project. I thrive in fast-paced environments that require creative problem solving and clear storytelling that moves audiences to action.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Hindi

Fluent

Marathi (Marāṭhī)

Fluent

Work Experience

Product Marketing Specialist - International Business Division at Sprott Student Consulting Group, Carleton University

May 1, 2022 - May 1, 2023

Developed and implemented high-performing multi-channel digital marketing campaigns that combined storytelling, paid promotions, and influencer integration to drive awareness and traffic for crowdfunding initiatives. Designed precise audience targeting and customized creative messaging to evoke emotional connection, fostering meaningful public engagement with cause-centric campaigns. Created and maintained a robust content strategy calendar with narrative-driven posts, short-form videos, and impactful visuals that strengthened community resonance and campaign transparency. Managed inbound and outbound influencer collaboration processes by identifying advocates aligned with campaign purposes. Negotiated engagement deliverables, coordinated storytelling collaboration, and tracked referral traffic and conversion from influencer-generated content. Monitored campaign analytics daily using GA4 and platform metrics tools to track performance indicators and generated optimization reports.

Marketing Specialist at Innovation Hub, Carleton University

May 1, 2022 - December 1, 2022

Designed and executed automated digital workflows within HubSpot and Salesforce to streamline audience segmentation, engagement nurturing, and data flow tracking across campaigns. Managed lifecycle campaigns across geographies, customizing content and frequency according to audience behavior patterns. Partnered with creative and content teams to produce thought leadership assets (whitepapers, long-form articles, webinars) and structured funnel campaigns around these assets to increase lead quality and sales-ready conversions. Optimized paid campaigns across Google, Meta, and LinkedIn with keyword analysis and messaging adjustments, and directed analytics reporting to influence budget allocations and content planning.

Senior Digital Marketing Manager at Amura Marketing Technologies

July 1, 2019 - July 1, 2021

Oversaw daily analytics of paid campaigns across social, search, and display networks to identify optimization opportunities. Built audience segments and collaborated with content and creative teams to translate insights into refined messaging. Implemented automated dashboards (Google Data Studio + GA4) to streamline KPI reporting (CTR, CPC, ROAS) and supported conversion-rate optimization through landing-page UX improvements.

Junior Marketing Manager at Yelloyolk Media Pvt. Ltd

June 1, 2018 - June 1, 2019

Supported day-to-day implementation of digital marketing campaigns, researched and wrote engaging narratives highlighting local initiatives and women-led empowerment, assisted influencer outreach, and designed campaign reporting sheets to consolidate performance metrics. Coordinated internal workflows to ensure campaign readiness and reviewed content with design and media planning teams before launch.

Digital Head Co-ordinator at TedxICEM Pune

January 1, 2019 - March 1, 2019

Led digital strategy and social media management for a student TEDx event, coordinating cross-functional teams and partnerships to maximize reach.