Responsible for end-to-end production of two industry podcasts including planning, recording, editing, and publishing; improved engagement for monthly internal communications video updates; leveraged HubSpot to support digital marketing initiatives including building website pages for a company-wide rebrand and developing/distributing client-facing email newsletters; executed multi-format video campaigns; built scalable video workflows for executive reporting; transformed long-format industry commentary into a social-first video series; temporarily led recording of all four company podcasts during a six-month leadership transition to ensure production continuity; authored a studio production playbook to standardize workflows; designed branded social media graphics and client-facing presentations aligned with brand standards.

Marketing Coordinator at Cornerstone Advisors

June 1, 2023 - February 1, 2024

Achieved HubSpot Marketing Software Certification; developed a long-term marketing campaign plan resulting in a webinar with over 200+ registrations; rebranded sales collateral for two acquired companies using Adobe InDesign, Microsoft Word, and PowerPoint; created numerous social media graphics promoting events, new hires, podcasts, and more; designed complex presentations for C-Suite executives to align with Cornerstone branding while improving data visualization.

Marketing Intern – Management Consulting at Cornerstone Advisors

June 1, 2022 - July 1, 2022

Designed two landing pages for different practice areas on HubSpot with long-term pull marketing campaigns to meet target KPIs and metrics; collaborated on research about the future role of blockchain technology in banking and presented to 100+ consultants to provide data for client engagements; synthesized B2B digital marketing strategies with management consulting offerings to theorize eight potential client personas and the marketing messaging each responds to.