Hi, I’m Jovana Nišić, a UI/UX designer and branding specialist based in Banja Luka. I craft modern, user-centered websites using WordPress, Shopify, and CMS platforms, focusing on intuitive flows and polished prototypes. I combine aesthetics with usability and business goals, conduct user research and usability testing, and collaborate with developers to deliver accessible, high-performing digital experiences. My background in branding and digital marketing helps me optimize conversion rates and SEO performance.

Jovana Nišić

Hi, I’m Jovana Nišić, a UI/UX designer and branding specialist based in Banja Luka. I craft modern, user-centered websites using WordPress, Shopify, and CMS platforms, focusing on intuitive flows and polished prototypes. I combine aesthetics with usability and business goals, conduct user research and usability testing, and collaborate with developers to deliver accessible, high-performing digital experiences. My background in branding and digital marketing helps me optimize conversion rates and SEO performance.

Available to hire

Hi, I’m Jovana Nišić, a UI/UX designer and branding specialist based in Banja Luka. I craft modern, user-centered websites using WordPress, Shopify, and CMS platforms, focusing on intuitive flows and polished prototypes.

I combine aesthetics with usability and business goals, conduct user research and usability testing, and collaborate with developers to deliver accessible, high-performing digital experiences. My background in branding and digital marketing helps me optimize conversion rates and SEO performance.

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Work Experience

Web & UI / UX Designer at DVC Solutions
June 1, 2018 - June 1, 2024
Designed modern, user-centered websites across WordPress, Shopify, and CMS platforms; created structured user flows and interaction models; developed UI prototypes; collaborated with developers on implementation; applied UX best practices to enhance usability and accessibility; conducted usability testing and refined designs based on user feedback; improved SEO visibility and digital performance metrics.
Digital Marketing Specialist at DVC Solutions
August 1, 2023 - June 1, 2024
Led SEO strategy and on-page optimization initiatives; managed Google Ads & Meta Ads campaigns focused on ROI and performance growth; conducted user behavior analysis (GA4, heatmaps) to optimize UX and funnel performance; improved website conversion rates through landing page optimization; created data-backed content strategies aligned with business objectives.
UX / UI Designer | Branding Expert at Freelance
June 1, 2024 - Present
Conduct user research, persona creation, and competitive analysis to inform design decisions; design wireframes, interactive prototypes, and optimized user flows in Figma; develop responsive UI systems for desktop and mobile platforms; create high-converting landing pages focused on UX optimization and engagement; implement A/B testing strategies to refine layouts and increase conversion rates; align visuals with brand strategy and business goals; collaborate with developers ensuring design feasibility and performance optimization.
UI/UX Designer at DVC Solutions
June 1, 2018 - June 1, 2024
Designed modern, user-centered websites across WordPress, Shopify, and CMS platforms; created structured user flows and interaction models; developed UI prototypes; collaborated with developers on implementation; applied UX best practices to enhance usability and accessibility; conducted usability testing and refined designs based on user feedback; improved SEO visibility and digital performance metrics.
UI/UX Designer | Branding Expert at Luxury Brand Experience Specialist
June 1, 2024 - Present
Conduct user research, persona creation, and competitive analysis to inform design decisions; design wireframes, interactive prototypes, and optimized user flows in Figma; develop responsive UI systems for desktop and mobile platforms; create high-converting landing pages focused on UX optimization and engagement; implement A/B testing strategies to refine layouts and increase conversion rates; align all visual outputs with brand strategy and business goals; collaborate with developers ensuring design feasibility and performance optimization.

Education

Certified Web Designer at ITA Academy, Banja Luka
January 1, 2016 - January 1, 2018
Digital Marketing Certification at HubSpot Academy
January 1, 2021 - January 1, 2022
Web Designer at IT Academy
January 1, 2016 - January 1, 2018
Digital Marketing Certification at HubSpot Academy
January 1, 2021 - January 1, 2022

Qualifications

HubSpot Digital Marketing Certification
January 1, 2021 - January 1, 2022
Web Designer Certification
January 1, 2016 - January 1, 2018
Digital Marketing Certification
January 1, 2021 - January 1, 2022

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Education, Other