I’m a Senior Product Designer who leads cross-functional teams to craft elegant, data-driven digital experiences for web and mobile. I define UX strategy, run user research and usability testing, and translate insights into high-fidelity prototypes and scalable design systems that align with product goals and business metrics. I excel at turning complex problems into simple, intuitive interfaces by combining user research, interaction design, and iterative prototyping. I collaborate closely with product managers and engineers in Agile environments to validate solutions, optimize onboarding and conversion flows, and deliver measurable improvements in retention and engagement. I also mentor designers, steward design systems, and prioritize accessibility and performance across every release. Beyond the craft, I lead end-to-end product design across multiple projects, mentor teammates, and advocate for accessible, performance-driven experiences. I’ve shipped 100+ digital product projects across industries such as SaaS, healthcare, AI, e-commerce, and startups, always focusing on reducing friction in activation flows and driving user engagement and business growth.

Wasif Ahme

I’m a Senior Product Designer who leads cross-functional teams to craft elegant, data-driven digital experiences for web and mobile. I define UX strategy, run user research and usability testing, and translate insights into high-fidelity prototypes and scalable design systems that align with product goals and business metrics. I excel at turning complex problems into simple, intuitive interfaces by combining user research, interaction design, and iterative prototyping. I collaborate closely with product managers and engineers in Agile environments to validate solutions, optimize onboarding and conversion flows, and deliver measurable improvements in retention and engagement. I also mentor designers, steward design systems, and prioritize accessibility and performance across every release. Beyond the craft, I lead end-to-end product design across multiple projects, mentor teammates, and advocate for accessible, performance-driven experiences. I’ve shipped 100+ digital product projects across industries such as SaaS, healthcare, AI, e-commerce, and startups, always focusing on reducing friction in activation flows and driving user engagement and business growth.

Available to hire

I’m a Senior Product Designer who leads cross-functional teams to craft elegant, data-driven digital experiences for web and mobile. I define UX strategy, run user research and usability testing, and translate insights into high-fidelity prototypes and scalable design systems that align with product goals and business metrics. I excel at turning complex problems into simple, intuitive interfaces by combining user research, interaction design, and iterative prototyping. I collaborate closely with product managers and engineers in Agile environments to validate solutions, optimize onboarding and conversion flows, and deliver measurable improvements in retention and engagement. I also mentor designers, steward design systems, and prioritize accessibility and performance across every release.

Beyond the craft, I lead end-to-end product design across multiple projects, mentor teammates, and advocate for accessible, performance-driven experiences. I’ve shipped 100+ digital product projects across industries such as SaaS, healthcare, AI, e-commerce, and startups, always focusing on reducing friction in activation flows and driving user engagement and business growth.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Senior Product Designer at Rivertel
January 1, 2025 - Present
Lead product design for Rivertel’s core digital platforms, including the customer-facing website and mobile application used for SIM and eSIM purchases and account management. Own the end-to-end design process from user research and journey mapping to wireframing, prototyping, and high-fidelity UI design. Design seamless purchasing and activation experiences that simplify how users discover, buy, and manage SIM/eSIM services online. Conduct user interviews, usability testing, and behavioral analysis to identify friction points across the customer journey and inform product improvements. Collaborate closely with product managers, engineers, and marketing teams to align design decisions with business goals such as user acquisition, activation, and retention. Develop scalable design systems and reusable UI components to ensure consistency across web and mobile platforms while accelerating development. Continuously refine user flows such as SIM selection, checkout, eSIM activation, and a
Product Designer at Softvenc
January 1, 2025 - Present
Leading end-to-end product design across 30+ client projects, owning UX research, journey mapping, wireframing, prototyping, and development-ready UI design. Conducting user interviews, surveys, and competitive analysis to drive product strategy and discover high-impact opportunities. Creating scalable design systems and responsive UI frameworks that accelerate delivery and ensure brand consistency across all products. Designing intuitive, accessible, and conversion-focused digital experiences for web and mobile platforms. Collaborating with product managers, engineers, and stakeholders to align design decisions with KPIs, business goals, and technical constraints. Leading usability testing and analytics reviews to validate solutions and optimize user flows post-launch
Lead Product Designer at Boom Software LT
January 1, 2023 - Present
Led UX strategy and design execution for 40+ web and mobile projects, from research and information architecture to wireframes, prototypes, and UI. Conducted mixed-method UX research, uncovering pain points and guiding product improvements. Redesigned onboarding and activation flows to create smoother, more engaging user experiences. Developed responsive, mobile-first layouts and reusable design components to scale across platforms. Partnered with PMs and engineers in Agile sprints to ensure seamless handoff, feasibility validation, and iterative improvements.
Jr. UX/UI Designer (Contract) at Stereolab
January 1, 2020 - Present
Directed UX design for an AI-vision product website, applying research-driven information architecture and interaction design. Conducted competitive analysis to optimize navigation and content hierarchy. Designed interactive prototypes and collaborated with engineers to integrate complex AI features while maintaining usability.
Freelance UX/UI Designer (Contract) at Stereolab
January 1, 2020 - Present
Design and ship digital products for startups, agencies, and international clients. Lead UX research, prototyping, UI design, and developer handoff for mobile apps and web platforms. Build reusable design systems and component libraries to enable scalable product growth.

Education

Google UX Design Certificate at Google / Coursera
January 1, 2020 - March 5, 2026
User Experience Research and Design at University of Michigan / Coursera
January 1, 2020 - March 5, 2026

Qualifications

Google UX Design Certificate
January 1, 2020 - March 5, 2026
User Experience Research and Design (University of Michigan) - Coursera
January 1, 2020 - March 5, 2026

Industry Experience

Software & Internet, Healthcare, Media & Entertainment, Professional Services, Education