I am Pablo Quintana, founder and creative director of Virtualia Studio, a 3D fashion visualization studio delivering production-grade digital assets for global apparel brands. I currently produce 5,000+ colorways per season for adidas, managing the full pipeline from 3D modeling and look development through materials, lighting, and final rendering. My background in industrial engineering and process automation drives scalable workflows that maintain visual consistency and brand standards at high volume.
I lead end-to-end visualization pipelines, define visual style guides, and build custom automation tools (Python/Qt) to streamline colorway generation, batch rendering, and asset management. I translate technical design specifications into accurate 3D representations, focusing on material properties and construction details. I’m exploring scaling to 50,000 colorways per season through workflow optimization and selective automation while collaborating cross-functionally with design, product, and merchandising teams.
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