Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Yash Barsaiyan, a Digital Marketing and Social Media Communications professional with hands-on experience in social media strategy, employer branding, digital content creation, and marketing communications. I thrive in cross-functional teams and use data-driven insights to strengthen brand positioning and employer value propositions. I’m skilled at building LinkedIn-focused campaigns, audience engagement strategies, and AI-assisted content ideation to enhance campaign effectiveness.…Hi, I’m Yash Barsaiyan, a Digital Marketing and Social Media Communications professional with hands-on experience in social media strategy, employer branding, digital content creation, and marketing communications. I thrive in cross-functional teams and use data-driven insights to strengthen brand positioning and employer value propositions. I’m skilled at building LinkedIn-focused campaigns, audience engagement strategies, and AI-assisted content ideation to enhance campaign effectiveness.

Yash BarSaiyan

Marketing Strategist, Social Media Manager, Content Creator, +2





Hi, I’m Yash Barsaiyan, a Digital Marketing and Social Media Communications professional with hands-on experience in social media strategy, employer branding, digital content creation, and marketing communications. I thrive in cross-functional teams and use data-driven insights to strengthen brand positioning and employer value propositions. I’m skilled at building LinkedIn-focused campaigns, audience engagement strategies, and AI-assisted content ideation to enhance campaign effectiveness.…Hi, I’m Yash Barsaiyan, a Digital Marketing and Social Media Communications professional with hands-on experience in social media strategy, employer branding, digital content creation, and marketing communications. I thrive in cross-functional teams and use data-driven insights to strengthen brand positioning and employer value propositions. I’m skilled at building LinkedIn-focused campaigns, audience engagement strategies, and AI-assisted content ideation to enhance campaign effectiveness.

Available to hire

Hi, I’m Yash Barsaiyan, a Digital Marketing and Social Media Communications professional with hands-on experience in social media strategy, employer branding, digital content creation, and marketing communications.
I thrive in cross-functional teams and use data-driven insights to strengthen brand positioning and employer value propositions. I’m skilled at building LinkedIn-focused campaigns, audience engagement strategies, and AI-assisted content ideation to enhance campaign effectiveness.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Advanced

Hindi

Fluent

Work Experience

AI Marketing Strategist at Risidio

July 1, 2025 - November 1, 2025

Built automation workflows to enhance content creation, campaign management, and lead nurturing, boosting marketing efficiency. Co-created the AI-First Academy, turning AI and marketing strategy insights into practical learning products for creators. Supported go-to-market strategy and brand positioning across RISIDIO's ecosystem (Lunim Innovation Studio), ensuring consistent messaging. Conducted market research and competitor analysis to identify growth opportunities and optimise audience targeting for digital campaigns.

Marketing Strategy Intern at Zanta Healthcare

May 1, 2025 - September 30, 2025

Led social media marketing strategy to increase engagement and awareness across healthcare audiences, improving content reach and patient interaction. Collaborated on SEO and website optimisation initiatives to enhance online visibility and improve search rankings in a competitive healthcare market. Created content calendars and campaign workflows to streamline post scheduling, community engagement, and performance tracking. Conducted market and competitor analysis to identify digital growth opportunities and refine brand positioning within the UK healthcare sector.