I'm Kanak Rathi, founder of Good Noise Studio in Wardha, Maharashtra, India. I am a Creative Director and AI Video Strategist specializing in AI-driven storytelling and digital brand transformation, and I am pioneering generative AI in travel content through the Aarav & Meera animated universe. I bring expertise in bridging corporate emotional intelligence with viral social media strategies, with a proven track record in high-stakes event coverage, sports highlights, and conceptual AI branding for modern businesses.

Kanak Rathi

I'm Kanak Rathi, founder of Good Noise Studio in Wardha, Maharashtra, India. I am a Creative Director and AI Video Strategist specializing in AI-driven storytelling and digital brand transformation, and I am pioneering generative AI in travel content through the Aarav & Meera animated universe. I bring expertise in bridging corporate emotional intelligence with viral social media strategies, with a proven track record in high-stakes event coverage, sports highlights, and conceptual AI branding for modern businesses.

Available to hire

I’m Kanak Rathi, founder of Good Noise Studio in Wardha, Maharashtra, India. I am a Creative Director and AI Video Strategist specializing in AI-driven storytelling and digital brand transformation, and I am pioneering generative AI in travel content through the Aarav & Meera animated universe.

I bring expertise in bridging corporate emotional intelligence with viral social media strategies, with a proven track record in high-stakes event coverage, sports highlights, and conceptual AI branding for modern businesses.

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Work Experience

Founder & Creative Director at Good Noise Studio
January 1, 2024 - Present
Established a boutique creative agency specializing in AI-integrated branding and high-fidelity social media management. Developed and scaled the Aarav & Meera animated travel IP utilizing AI-driven immersive storytelling. Engineered high-impact promotional videos with text animations and AI visuals. Collaborated with corporate coaches to translate Emotional Intelligence frameworks into viral digital content.
Lead Event Video Editor at Rotary Club / Rotary Utsav
January 1, 2023 - January 1, 2024
Managed end-to-end video production for major community events and exhibitions. Designed story-led reel formats increasing digital engagement and event footfall.
Sports Media Specialist at BJS Cricket
January 1, 2023 - January 1, 2024
Directed and edited fast-paced cricket highlights under strict live-event deadlines. Captured key match moments to build community energy and sports brand loyalty.
Brand Content Creator (Contract) at Boutique & Fashion Retail
January 1, 2022 - January 1, 2023
Produced aesthetic fashion films focusing on trend-based music and seamless transitions. Strategized content layouts optimized for Instagram Shop and Explore algorithms.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality