Marketing Internship at Southern Marketing Design Media

Focused on planning and executing LinkedIn marketing campaigns for client accounts. Created content calendars, drafted posts, and coordinated visual assets for LinkedIn. Monitored campaign performance and prepared analytics reports. Conducted audience and competitor research to improve targeting and engagement. Supported additional digital marketing tasks including SEO, content writing, and social media scheduling.

Affiliate Marketing Executive at Digital Ads Tech

Collaborated with senior management to optimize existing affiliate networks and form new partnerships, enhancing campaign effectiveness and traffic generation. Coordinated daily affiliate marketing campaigns and reporting, refining strategies based on insights to improve conversion rates. Managed daily affiliate inquiries and built strong relationships with key partners, driving increased sales and partner engagement. Analyzed performance data to identify underperforming affiliates, implementing targeted improvements that boosted affiliate-driven sales by 20%. Developed and optimized multi-channel advertising campaigns, boosting brand visibility and expanding reach. Identified and leveraged new marketing opportunities and partnerships to grow brand presence and attract more customers. Led cross-functional teams in the execution of affiliate marketing initiatives, ensuring seamless collaboration between marketing, sales, and content teams to drive consistent growth in traffic and sales.

Junior Outreach Specialist at TechWyse Internet Marketing

Oversaw SEO budgets, tracked monthly expenditures, and resolved discrepancies to ensure cost-effectiveness, contributing to a 15% reduction in SEO-related expenses. Conducted comprehensive competitor analysis to uncover actionable insights, optimizing website performance and boosting rankings through targeted SEO strategies. Provided clients with expert advice on content strategy, keyword targeting, and ROI-driven initiatives, leading to improved engagement and higher conversion rates. Led the creation and execution of over 20 SEO campaigns for websites with complex structures, applying technical SEO best practices to improve site health and visibility. Improved website architecture, content, and internal linking strategies, resulting in a 25% increase in organic traffic and enhanced keyword rankings.

Content Team Member at TUS Global Content Team

Contributed to the development and execution of global content campaigns for TUS. Supported content planning, research, and creation across digital platforms. Collaborated with team members to produce student-focused and international-audience content. Assisted with editing, proofreading, and ensuring brand consistency across materials.