Hi, I’m Alina Minyaylo, a creative marketer and content strategist. I’m currently studying Creative Business & Media Management at NHL Stenden University of Applied Sciences in Leeuwarden, Netherlands, with a focus on media, concept development, and audience insights. Right now, I am in my final year, and I am expected to graduate this July. My work blends content creation, brand storytelling, and cross-channel marketing to help campuses and media brands connect with young audiences. I love collaborating with cross-functional teams to turn ideas into engaging experiences, from podcasts and documentaries to social media campaigns.

Alina Minyaylo

Hi, I’m Alina Minyaylo, a creative marketer and content strategist. I’m currently studying Creative Business & Media Management at NHL Stenden University of Applied Sciences in Leeuwarden, Netherlands, with a focus on media, concept development, and audience insights. Right now, I am in my final year, and I am expected to graduate this July. My work blends content creation, brand storytelling, and cross-channel marketing to help campuses and media brands connect with young audiences. I love collaborating with cross-functional teams to turn ideas into engaging experiences, from podcasts and documentaries to social media campaigns.

Available to hire

Hi, I’m Alina Minyaylo, a creative marketer and content strategist. I’m currently studying Creative Business & Media Management at NHL Stenden University of Applied Sciences in Leeuwarden, Netherlands, with a focus on media, concept development, and audience insights. Right now, I am in my final year, and I am expected to graduate this July.

My work blends content creation, brand storytelling, and cross-channel marketing to help campuses and media brands connect with young audiences. I love collaborating with cross-functional teams to turn ideas into engaging experiences, from podcasts and documentaries to social media campaigns.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

Ukrainian
Fluent
English
Advanced
German
Beginner
Dutch
Beginner

Work Experience

Research Intern at Mediahuis Noord
October 1, 2022 - January 31, 2023
Researched podcast consumption habits and developed a concept to expand the listener base. Proposed adjustments to content format, positioning, and distribution to improve accessibility and audience growth.
Content Producer at SPOT Groningen – MENA is Here Festival
February 1, 2023 - June 30, 2023
Produced multimedia coverage of the cultural festival, including interviews with artists and visitors. Created documentary-style content used to increase festival awareness and support future event promotion.
Marketing & Content Strategist at VICE Media
October 1, 2023 - January 31, 2024
Designed a transmedia engagement concept aimed at increasing on-site interaction and returning users. Developed a multi-platform storytelling approach combining digital content and real-world experiences.
Content Strategist at Scenery – Human Playground (Netflix)
February 1, 2024 - May 31, 2024
Developed social-first storytelling concepts to make the documentary series more relatable for younger audiences. Proposed content formats designed to increase engagement and extend the series’ reach across digital platforms.
Marketing & Brand Strategist at Fer Koffie
September 1, 2024 - December 31, 2024
Built a marketing and brand communication strategy for a newly opened café, focusing on attracting students and young professionals. Developed visual identity, social media content, and positioning within the local market.
Head of Marketing & Communication at C2DAY (formerly Stray Kids Project)
February 1, 2023 - September 30, 2023
Led marketing and communication for a student-driven media platform focused on social and cultural topics affecting young audiences.
Event Coordination Team Member at SSW Creative Business, NHL Stenden University
April 1, 2025 - September 30, 2025
Supported the organisation of the university’s Study Start Week, a large-scale orientation program for new students.
Editor & Content Creator at CB Magazine, NHL Stenden University
February 1, 2024 - July 31, 2024
Produced editorial content for a student-focused magazine covering topics relevant to media and creative business students.
Social Media & Content Specialist at Sneakerjagers | Reflawn
September 1, 2025 - Present
Manage and develop content across multiple digital platforms, focusing on the intersection of footwear culture, sustainability, and community trends. Create social-first content and editorial articles while contributing to brand storytelling and audience engagement strategies.
Content Strategy & Concept Developer at VICE Media
October 1, 2023 - January 1, 2024
Designed a transmedia engagement concept aimed at increasing on-site interaction and returning users. Developed a multi-platform storytelling approach combining digital content and real-world experiences.
Content Strategy & Social Media Lead at Scenery – Human Playground (Netflix)
February 1, 2024 - May 1, 2024
Developed social-first storytelling concepts to make the documentary series more relatable for younger audiences. Proposed content formats designed to increase engagement and extend the series’ reach across digital platforms.
Marketing & Brand Communication Strategist at Fer Koffie
September 1, 2024 - December 1, 2024
Built a marketing and brand communication strategy for a newly opened café, focusing on attracting students and young professionals. Developed visual identity, social media content, and positioning within the local market.
Editor & Content Creator at CB Magazine | NHL Stenden University
February 1, 2024 - July 1, 2024
Produced editorial content for a student-focused magazine covering topics relevant to media and creative business students.
Research & Strategy Intern at Mediahuis Noord
October 1, 2022 - January 1, 2023
Researched podcast consumption habits and developed a concept to expand the listener base.
Event Coordination & Study Start Week Support at SSW Creative Business | NHL Stenden University
April 1, 2025 - September 1, 2025
Supported the organisation of the university’s Study Start Week, a large-scale orientation program for new students.

Education

Secondary Education Diploma at Lyceum №38, Kyiv, Ukraine
January 1, 2014 - January 1, 2022
Bachelor’s in Creative Business & Media Management at NHL Stenden University of Applied Sciences
September 1, 2022 - July 1, 2026
Exchange Program – Sociology & Media Communication at Università Cattolica del Sacro Cuore
January 1, 2025 - July 1, 2025
Secondary Education Diploma at Lyceum №38, Kyiv, Ukraine
January 1, 2014 - January 1, 2022
Bachelor’s in Creative Business & Media Management at NHL Stenden University of Applied Sciences, Leeuwarden, Netherlands
September 1, 2022 - July 1, 2026
Exchange Program – Sociology & Media Communication at Università Cattolica del Sacro Cuore, Milan, Italy
January 1, 2025 - July 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet, Travel & Hospitality