Available to hire
UI/Shopify Developer with 12+ years of experience building high-performing eCommerce storefronts. Strong expertise in HTML5, CSS3, JavaScript/jQuery, and Shopify Liquid—focused on reusable UI components, fast debugging, and converting designs into responsive, accessible production code.
I lead end-to-end Shopify Plus development across theme customization, feature delivery, integrations (apps/subscriptions/bundling/search/loyalty), and SEO/CRO improvements. Experienced with metaobjects/metafields for content-driven layouts and proactive performance/incident response to keep stores stable and growing.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Lead Shopify Developer (Consultant) at Diaspora Co
April 1, 2025 - PresentDriving theme customization, reusable features, rapid debugging, and trend-aligned innovations in close partnership with design, analytics, and marketing teams.
Lead Shopify Developer at Diaspora Co
April 1, 2025 - PresentLead end-to-end Shopify Plus development, theme customization, performance & CRO, and collaboration with design, analytics, and marketing. Build modular, reusable UI components; translate designs to production-ready Liquid/HTML5/CSS3/JS; integrate Plus-ready apps; implement meta fields; own debugging and incident response; plan SEO & performance improvements to lift organic traffic and Core Web Vitals.
Lead Shopify Developer at Design Letters, Denmark — [MECON CONSULTING PRIVATE LIMITED]
February 1, 2023 - February 1, 2025Lead Shopify development in collaboration with design, analytics, and marketing. Customize and modify Shopify Plus themes to meet requirements while leveraging platform flexibility. Develop reusable widgets/features for targeted UX improvements. Integrate Shopify Plus apps/plugins to extend commerce functionality. Convert Figma/XD designs into HTML5 using Liquid/HTML patterns, CSS3, and jQuery/JavaScript with Shopify Plus considerations. Resolve bugs quickly to ensure stable operation. Implement SEO strategies using Shopify Plus SEO capabilities and collaborate cross-functionally for seamless launch of new features and trend-aligned best practices.
Lead Shopify Developer at Design Letters, Denmark
February 1, 2023 - February 28, 2025Drive theme customization, reusable features, rapid debugging, and trend-aligned innovations in close partnership with design, analytics, and marketing. End-to-end Shopify Plus development across theme customization, feature delivery, performance, and CRO.
Lead Shopify Developer at Evesleep.co.uk, London — [EXPIN TECHNOLOGIES PRIVATE LIMITED]
January 1, 2022 - October 1, 2022Customize Shopify themes per requirements, build user-friendly features, debug issues, and propose competitive improvements aligned with market trends. Develop reusable widgets and features, integrate apps/plugins, and convert Figma/XD designs into HTML using HTML5, CSS3, and jQuery/JavaScript. Also create landing pages tailored to specific brands/occasions and ensure smooth storefront operation by fixing UI bugs and resolving issues promptly.
Lead Shopify Developer at Eve Sleep
January 1, 2022 - October 1, 2022Focused on theme customization, reusable features, rapid debugging, and implementing new features for an e-commerce platform; remote work.
Lead Shopify Developer at Expian Technologies Private Limited
January 1, 2022 - October 31, 2022Translate PSD/XD designs into production-ready HTML5/CSS3/JS using Liquid; develop custom features and widgets; integrate apps; optimize performance and SEO; collaborate with design and marketing teams to deliver scalable storefronts.
Lead Shopify Developer at EveSleep
January 1, 2022 - October 31, 2022Led Shopify development for London-based projects, closely collaborating with design, analytics, and marketing teams to tailor user-friendly themes and optimize site performance.
Sr. Shopify Developer / CTO at Bella Vita Organic — [IDAM NATURAL WELLNESS PRIVATE LIMITED]
March 1, 2021 - January 1, 2022Techno-functional lead responsibilities beyond Senior Shopify development. Conduct research and implement strategies to improve customer engagement and retargeting. Improve customer experience through thorough implementation and experimentation. Perform theme customizations/modifications aligned to brand aesthetics. Build reusable widgets/features to streamline functionality and optimize UX. Integrate apps/plugins to extend platform capabilities and improve performance. Convert PSD designs into HTML5 with CSS3 and jQuery/JavaScript. Handle Shopify Plus accounts and checkout customizations to enhance overall commerce experience. Design landing pages for brands/special occasions and resolve bugs to ensure error-free UX.
Sr. Shopify Developer / CTO at IAM Natural Wellness Private Limited
March 1, 2021 - January 31, 2022Led Shopify development with additional tech-functional responsibilities; delivered top-notch solutions with market features and engagement tools; ensured exceptional UI experience; specialized in Liquid-based customization and optional app integrations; managed Shopify Plus accounts and checkout customizations.
Sr. Shopify Developer / CTO at Ella Vita Organic
March 1, 2021 - January 31, 2022Led Shopify development, implemented core features, aligned with design, analytics, and marketing teams, mentored teammates, and delivered scalable e-commerce solutions with a focus on UX and performance.
Sr. Shopify Developer / UI Developer at Headsupfortails.com — [PRECIOUS PET SERVICES PRIVATE LIMITED]
December 1, 2019 - October 1, 2020Customize and modify Shopify themes, create reusable widgets and UI features, and integrate apps/plugins to extend functionality. Convert PSDs into HTML5 using CSS3 and jQuery/JavaScript. Create landing pages for individual brands and occasions. Debug and fix UI-related issues while working with design, analytics, and marketing to deliver user-friendly experiences.
Sr. Shopify Developer / UI Developer at Heads Up For Tails
December 1, 2019 - October 1, 2020Senior Shopify and UI development; collaborated with design, analytics, and marketing; improved theme customization and UI components.
Sr. Shopify Developer / UI Developer at Precious Pet Services Private Limited
December 1, 2019 - October 31, 2020Tailored Shopify store customizations; built reusable widgets and features; integrated apps/plugins; converted PSDs to HTML/Liquid; designed landing pages for brands and occasions; performed bug fixes and UX improvements.
Shopify Developer / UI Developer
December 1, 2019 - October 31, 2020Drove Shopify theme customization and UI improvements, proposed and implemented new features, debugged issues, and contributed to a more streamlined e-commerce experience.
Ecommerce Consultant / Freelance Web Developer
February 1, 2016 - December 1, 2019Freelance web developer and consultant focused on eCommerce and online presence. Provided services such as setting up/developing new websites, redesigning existing websites, and performing theme customizations. Also worked on WordPress theme development and ongoing maintenance for online business needs.
Full-Time Freelance Web Developer & E-commerce Consultant at Freelance / E-commerce
February 1, 2016 - December 1, 2019Set up and develop new websites; redesign existing sites; theme customization; WordPress Theme Development; client onboarding.
E-commerce Consultant / Freelance Web Developer at Freelance / Self-Employed
February 1, 2016 - December 1, 2019Set up and develop new ecommerce websites; redesign existing sites; theme customization; WordPress theme development; consulting for online stores and e-commerce platforms.
UI Developer at Bazzzar.com, Delhi
August 1, 2014 - February 1, 2016Create reusable widgets/features, integrate apps/plugins, convert PSDs into HTML5 with CSS3 and jQuery/JavaScript, build landing pages for brands/occasions, and fix bugs related to UI.
UI Developer at Bazaar.com, Delhi
August 1, 2014 - February 29, 2016Created reusable widgets and features, integrated apps/plugins, performed PSD-to-HTML conversions, and ensured clean UI/UX across pages with accurate CSS/HTML implementation.
Web Developer at Jabong.com, Gurgaon
October 1, 2012 - August 1, 2014HTML conversion of PSDs; create landing pages for brands; UI bug fixes; CMS management and site maintenance.
Web Developer at Jabong.com
October 1, 2012 - August 31, 2014Converted PSDs to HTML5/CSS3 with JavaScript/jQuery, built landing pages for multiple brands, fixed UI issues, and assisted with CMS-related tasks to support e-commerce workflows.
UI Developer at Refresh Ideas, Delhi
March 1, 2011 - June 1, 2012Handle design conversions into HTML; meet client requirements with XHTML/HTML5/CSS3/jQuery/JavaScript; design landing pages for brands or occasions; resolve UI bugs.
UI Developer at Refresh Ideas
March 1, 2011 - June 30, 2012Handled design-to-HTML conversions, implemented responsive pages, and collaborated with clients to translate requirements into functional UI. Built maintainable front-end code, ensured cross-browser compatibility, and supported CMS integration as needed.
Education
Diploma in Web & Animation at South Extension I, Delhi
June 1, 2006 - May 31, 2008Higher Diploma in Animation at N.P. Co. Ed School, Delhi
June 1, 2005 - May 31, 200612th Grade (CBSE) at GBS School, Delhi
June 1, 2003 - May 31, 2004Diploma in Web & Animation at South Ext- I, Delhi
June 1, 2006 - May 31, 2008Higher Diploma in Animation at N. P. Co. Ed School, Delhi
June 1, 2005 - May 31, 200610th at G.B.S.S School, Delhi (CBSE)
June 1, 2003 - May 31, 2004Diploma in Web & Animation at NP Co. Ed School, Delhi
June 1, 2006 - May 1, 200812th at G.B.S.S School, Delhi Board
June 1, 2005 - May 1, 200610th at CBSE Delhi Board
June 1, 2003 - May 1, 2004Diploma in Web & Animation at Arena Animation (South Ext-I), Delhi
June 1, 2006 - May 1, 200812th (CBSE) at N.P. Co. Ed School, Delhi
June 1, 2005 - May 1, 200610th (CBSE) at G.B.S.S School, Delhi
June 1, 2003 - May 1, 2004Qualifications
Industry Experience
Software & Internet, Retail, Professional Services, Media & Entertainment, Wholesale & Distribution, Healthcare, Travel & Hospitality, Consumer Goods, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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