Hi there! I'm Dominic Jones, a Marketing Consultant and Digital Strategist based in Mississauga, Ontario. I have over 5 years of hands-on experience leading large-scale brand activations and integrated marketing campaigns across North America, working with organizations aligned with RBC, TD, and Rogers Television. I thrive on turning data into actionable plans and delivering high-impact audience engagement across digital and live environments. I specialize in strategic planning, cross-functional execution, and sponsor ROI, delivering measurable results through multi-channel campaigns, sponsorships, and event activations. I'm passionate about collaborating with creative, marketing, and operations teams to drive brand growth and meaningful connections with audiences.

Dominic Jones

Hi there! I'm Dominic Jones, a Marketing Consultant and Digital Strategist based in Mississauga, Ontario. I have over 5 years of hands-on experience leading large-scale brand activations and integrated marketing campaigns across North America, working with organizations aligned with RBC, TD, and Rogers Television. I thrive on turning data into actionable plans and delivering high-impact audience engagement across digital and live environments. I specialize in strategic planning, cross-functional execution, and sponsor ROI, delivering measurable results through multi-channel campaigns, sponsorships, and event activations. I'm passionate about collaborating with creative, marketing, and operations teams to drive brand growth and meaningful connections with audiences.

Available to hire

Hi there! I’m Dominic Jones, a Marketing Consultant and Digital Strategist based in Mississauga, Ontario. I have over 5 years of hands-on experience leading large-scale brand activations and integrated marketing campaigns across North America, working with organizations aligned with RBC, TD, and Rogers Television. I thrive on turning data into actionable plans and delivering high-impact audience engagement across digital and live environments.

I specialize in strategic planning, cross-functional execution, and sponsor ROI, delivering measurable results through multi-channel campaigns, sponsorships, and event activations. I’m passionate about collaborating with creative, marketing, and operations teams to drive brand growth and meaningful connections with audiences.

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Language

English
Fluent

Work Experience

Marketing Consultant at Freelance
January 31, 2024 - Present
Lead integrated marketing and sponsorship acquisition for large-scale fashion and cultural activations across Canada and the U.S. Key projects include Art Basel & NYFW runway production for 50 designers with 500+ guests, securing 12 brand partners and generating $20,000+ in venue revenue. Directed campaign strategy for RBC Black Diamond Ball, contributing to 15.5M+ total media reach across digital, print, and social platforms. Increased 14,500+ organic engagements via cross-channel execution. Managed project budgets up to $50,000 and led cross-functional creative teams to deliver sponsor ROI.
Key Account Manager at Sprint Digital
October 1, 2023 - August 1, 2024
Led national, multi-location marketing campaigns across 28 locations, developing marketing briefs, campaign strategies, and execution plans aligned with brand objectives. Built and executed integrated digital marketing campaigns across social, search, display, and video. Managed paid media budgets averaging $30,000 per campaign and optimized performance to achieve 5x+ return on ad spend. Developed campaign assets including digital graphics, promotional materials, and multimedia content. Collaborated cross-functionally with marketing, creative, and operations teams to improve work processes. Conducted audience research and competitive analysis to inform targeting strategies and messaging frameworks. Established KPIs, tracked performance metrics, and delivered analytics reports to executive leadership. Supported brand development initiatives ensuring consistency across communications and digital platforms.
Business Expert / Sales Expert at Apple
December 31, 2020 - August 31, 2023
Delivered consultative B2B marketing and technology solutions to SMB and enterprise clients, generating $100K+ quarterly revenue. Ranked #1 nationally in performance through structured pipeline management, customer acquisition strategies, and retention initiatives. Translated complex product and service information into client-focused communications and presentations. Supported in-store marketing activations, product launches, and promotional campaigns aligned with corporate brand standards. Trained and coached 47 team members in customer engagement strategy, performance reporting, and work. Leveraged CRM systems and analytics dashboards to track engagement metrics and optimize outreach strategies.

Education

Ontario Graduate Certificate in Management at Humber College
January 11, 2030 - January 1, 2025

Qualifications

Digital Marketing Certification
January 11, 2030 - March 9, 2026
Google Analytics Certification
January 11, 2030 - March 9, 2026
Inbound Marketing - HubSpot Academy
January 11, 2030 - March 9, 2026
Marketing Operations Foundations - HubSpot Academy
January 11, 2030 - March 9, 2026
LinkedIn Learning Certification
January 11, 2030 - March 9, 2026

Industry Experience

Financial Services, Media & Entertainment, Retail, Telecommunications
    paper RBC Black Diamond Ball

    Served as Marketing Consultant for one of ArtXperiential’s largest annual
    events, running for over a decade. Led content production and campaign
    coordination, secured and aligned key partners and sponsors, and
    supported live broadcast segments featured on Rogers Television to
    maximize visibility and audience engagement.

    paper The Vanguard International (2024/2025)

    Collaborated with the ArtXperiential team to secure and align key sponsors
    while leading content strategy and overseeing end-to-end content
    production. Managed campaign messaging, coordinated creative assets,
    and ensured brand alignment across promotional channels to support
    event visibility and partner engagement.