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Hi, I’m Karen Lydiaelle Brugada, a digital-savvy Social Media & Marketing Manager with a proven track record of building communities, crafting engaging content, and driving brand growth across Facebook, Instagram, TikTok, YouTube, and LinkedIn. I excel at developing end-to-end social media strategies, coordinating with influencers and event partners, and turning insights into action to boost engagement, customer satisfaction, and sales.…Hi, I’m Karen Lydiaelle Brugada, a digital-savvy Social Media & Marketing Manager with a proven track record of building communities, crafting engaging content, and driving brand growth across Facebook, Instagram, TikTok, YouTube, and LinkedIn. I excel at developing end-to-end social media strategies, coordinating with influencers and event partners, and turning insights into action to boost engagement, customer satisfaction, and sales.

Karen Lydiaelle Brugada

Social Media Manager, Content Creator, Content Producer, +3

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Hi, I’m Karen Lydiaelle Brugada, a digital-savvy Social Media & Marketing Manager with a proven track record of building communities, crafting engaging content, and driving brand growth across Facebook, Instagram, TikTok, YouTube, and LinkedIn. I excel at developing end-to-end social media strategies, coordinating with influencers and event partners, and turning insights into action to boost engagement, customer satisfaction, and sales.…Hi, I’m Karen Lydiaelle Brugada, a digital-savvy Social Media & Marketing Manager with a proven track record of building communities, crafting engaging content, and driving brand growth across Facebook, Instagram, TikTok, YouTube, and LinkedIn. I excel at developing end-to-end social media strategies, coordinating with influencers and event partners, and turning insights into action to boost engagement, customer satisfaction, and sales.

Available to hire

Hi, I’m Karen Lydiaelle Brugada, a digital-savvy Social Media & Marketing Manager with a proven track record of building communities, crafting engaging content, and driving brand growth across Facebook, Instagram, TikTok, YouTube, and LinkedIn.

I excel at developing end-to-end social media strategies, coordinating with influencers and event partners, and turning insights into action to boost engagement, customer satisfaction, and sales.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Tagalog

Fluent

Thai

Intermediate

Work Experience

Social Media Manager at Freelance

October 1, 2017 - Present

Managed social media presence for multiple brands, focusing on gaming. Responsibilities included content mining, posting, group sharing to boost engagement, collaborating with content creators, and tracking page performance to grow followers and views across Facebook, Instagram, TikTok and other platforms.

Marketing Officer at Ciousya Inc.

June 1, 2016 - April 1, 2018

Involved in creation of game concepts and proposals; developed marketing plans and strategies; assisted in customer inquiries via email and social platforms; developed sales campaigns for mobile games; reviewed final game content; prepared operation reports; recommended improvements; attended conferences and trade shows to expand network and partnerships; conducted market research to identify target audiences; managed social media advertising and events; liaised with clients for game promotion.

Community & Events Manager at New Age Digital

July 1, 2021 - August 1, 2022

Engaged with customers, identified needs, maintained customer satisfaction; managed ticketing and SNS channels; identified, tested and documented in-game bugs; conducted maintenance of online communities; planned and executed in-game/SNS events to boost participation; managed game messaging and forum discussions; processed prize awards and verified winners; produced English game announcements and assisted management.

Social Media & Marketing Manager at PLAYA3ULL GAMES

April 1, 2023 - August 1, 2024

Managed end-to-end social media strategy across platforms (Facebook, X, YouTube, LinkedIn); created engaging copy for posts and ads; researched trends; coordinated with global influencers and streamers to boost visibility; created and managed community events; analyzed page performance and optimized content for reach and engagement.

Writer (Part-time) at PostSckrippt Communications

April 1, 2017 - June 1, 2017

Wrote five articles weekly for the website as a writer.

Reviews Editor (Part-time) at Amazon

January 1, 2017 - March 1, 2017

Edited and paraphrased reviews for product pages.

News Writer (Part-time) at Korea Portal

August 1, 2016 - October 1, 2016

Wrote five articles per day; contributed to more than 300 articles overall.

Virtual Assistant at Freelance

January 1, 2017 - December 31, 2018

Created email accounts and Google Docs files for clients; compiled files into Excel; scheduled appointments and maintained calendars.

Marketing Officer / Social Media Manager at Ciosuya Inc.

June 1, 2016 - April 1, 2018

In charge of marketing and promotions; social media management across Facebook, Instagram, TikTok; content mining for posts; tracking page performance; increasing followers and engagement; client relations; attending conferences and trade shows; developing and implementing marketing strategies.

Writer / Content Creator at PostScript Communications

April 1, 2017 - June 1, 2017

Wrote articles for the website; produced content as part of editorial team.

Social Media & Marketing Manager at New Age Digital

July 1, 2021 - August 1, 2022

Collaborated with the marketing team to produce content; managed end-to-end social media strategy; content creation; engagement across Facebook, Twitter, YouTube, and LinkedIn; grew followers and engagement; wrote copy for posts and ads; researched trends and adapted strategies; planned and analyzed campaigns; coordinated with global influencers and streamers for brand visibility; managed community events; monitored marketing efforts and adjusted plans.