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I am a results-driven, detail-oriented marketing professional with expertise in market research, campaign strategy, product positioning, and growth marketing. I have a proven track record of securing government-backed projects and driving sell-out across B2B and B2C, and I am now bringing that strategic impact to a Product Marketing role in Canada. I thrive in collaborative environments, translating insights into actionable plans, and I’m passionate about building brands that resonate with audiences while delivering measurable business outcomes.…I am a results-driven, detail-oriented marketing professional with expertise in market research, campaign strategy, product positioning, and growth marketing. I have a proven track record of securing government-backed projects and driving sell-out across B2B and B2C, and I am now bringing that strategic impact to a Product Marketing role in Canada. I thrive in collaborative environments, translating insights into actionable plans, and I’m passionate about building brands that resonate with audiences while delivering measurable business outcomes.

Akintan Okikiola

Product Marketer, Marketing Strategist, Growth Marketer, +2

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I am a results-driven, detail-oriented marketing professional with expertise in market research, campaign strategy, product positioning, and growth marketing. I have a proven track record of securing government-backed projects and driving sell-out across B2B and B2C, and I am now bringing that strategic impact to a Product Marketing role in Canada. I thrive in collaborative environments, translating insights into actionable plans, and I’m passionate about building brands that resonate with audiences while delivering measurable business outcomes.…I am a results-driven, detail-oriented marketing professional with expertise in market research, campaign strategy, product positioning, and growth marketing. I have a proven track record of securing government-backed projects and driving sell-out across B2B and B2C, and I am now bringing that strategic impact to a Product Marketing role in Canada. I thrive in collaborative environments, translating insights into actionable plans, and I’m passionate about building brands that resonate with audiences while delivering measurable business outcomes.

Available to hire

I am a results-driven, detail-oriented marketing professional with expertise in market research, campaign strategy, product positioning, and growth marketing. I have a proven track record of securing government-backed projects and driving sell-out across B2B and B2C, and I am now bringing that strategic impact to a Product Marketing role in Canada. I thrive in collaborative environments, translating insights into actionable plans, and I’m passionate about building brands that resonate with audiences while delivering measurable business outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Associate Marketing Manager at Ishi Homes

August 1, 2023 - October 31, 2025

Pioneered marketing strategies aligned with the company goals, increasing brand visibility. Conducted competitor and buyer research to inform pricing and mortgage-based positioning strategies. Supported proposal development and market research contributing to the acquisition of a 710-unit government-backed mass housing project. Collaborated cross-functionally with admin and project teams to align messaging and stakeholder communication. Strategized and executed product take-offs with the marketing team, resulting in an increased sales rate.

Content Strategist at Suntwist Nigeria Limited

November 1, 2020 - March 31, 2022

Assisted in the preparation of several PRDs (product requirement documents) facilitating a successful product launch. Worked on website copies, sales documents, and internal and external documents for various platforms increasing engagement and sales. Developed sales enabling materials and pre-launch content strategy.

Customer Service Representative at Suntwist Nigeria Limited

August 1, 2019 - November 30, 2020

Provided customers and clients with accurate information about the company’s products and services. Maintained customers’ records and updated customer information in the database. Ensured thorough follow-up on customer satisfaction which increased the brand’s customer satisfaction.

Campaign Strategist at 1000 Stories NG

July 1, 2025 - Present

Contract work managing a 50,000 naira (approx. 50 CAD) ad budget to drive ticket sales for theatrical production. Increased audience by approximately 300 followers in one month while prioritizing revenue conversion.

Campaign Strategist at TKD Farmers’ Market

April 1, 2024 - September 30, 2025

Led several digital marketing strategies for the weekly farmers’ market supporting women-owned businesses. Drove B2B vendor acquisition (15-30 vendors per event) and B2C attendance averaging 150+ weekly customers. Executed large-scale events including Lagos Garden Fair with 300+ attendees. Produced 15+ monthly promotional assets which included flyers, reels, and campaign videos.

Community Support Volunteer at Girls Who Like To Do Things (GWLTDT)

January 1, 2026 - Present

Support structured community distribution initiatives serving women at the Women's Centre of Calgary. Manage clients’ check-ins and resource allocation processes at the Women's Centre of Calgary.