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I am a visual thinker with a background in Fine Arts, specializing in creating soulful identities and flexible visual systems for brands looking to transcend the digital space. I am a firm believer that strategy without aesthetics is noise, and aesthetics without strategy is decoration. I strive to blend thoughtful branding with expressive design to create cohesive, impactful work across touchpoints.…I am a visual thinker with a background in Fine Arts, specializing in creating soulful identities and flexible visual systems for brands looking to transcend the digital space. I am a firm believer that strategy without aesthetics is noise, and aesthetics without strategy is decoration. I strive to blend thoughtful branding with expressive design to create cohesive, impactful work across touchpoints.

Deylis Rodriguez

Brand Designer, Art Director, Graphic Designer, +2

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I am a visual thinker with a background in Fine Arts, specializing in creating soulful identities and flexible visual systems for brands looking to transcend the digital space. I am a firm believer that strategy without aesthetics is noise, and aesthetics without strategy is decoration. I strive to blend thoughtful branding with expressive design to create cohesive, impactful work across touchpoints.…I am a visual thinker with a background in Fine Arts, specializing in creating soulful identities and flexible visual systems for brands looking to transcend the digital space. I am a firm believer that strategy without aesthetics is noise, and aesthetics without strategy is decoration. I strive to blend thoughtful branding with expressive design to create cohesive, impactful work across touchpoints.

Available to hire

I am a visual thinker with a background in Fine Arts, specializing in creating soulful identities and flexible visual systems for brands looking to transcend the digital space.

I am a firm believer that strategy without aesthetics is noise, and aesthetics without strategy is decoration. I strive to blend thoughtful branding with expressive design to create cohesive, impactful work across touchpoints.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Intermediate

Adobe XD

Intermediate

Logo

Intermediate

Language

Spanish; Castilian

Advanced

English

Advanced

Work Experience

Graphic Designer at Alto Studio

January 1, 2019 - January 1, 2023

Executed comprehensive graphic design and editorial layout. Led visual conceptualization for the studio's key projects.

Graphic Designer at Central Papelera / Impresión

January 1, 2023 - January 1, 2024

Managed quality control, color management, and supervision of special finishes. Optimized workflows between the design team and the production workshop.

Graphic Designer at Brand Name Agency (Remote)

January 1, 2024 - Present

Develop corporate identity and visual systems for a diverse client portfolio, ensuring consistency across brand touchpoints.

Creative Director at Blue Stone Studio

January 1, 2024 - Present

Lead a brand consultancy studio focused on data-driven branding. Develop soulful identities and guide visual systems for clients.