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Hi there! I’m Laura Paola, a communications strategist and digital marketing manager with 8 years of hands-on experience helping brands grow through smart storytelling, branding, and data-driven campaigns. I specialize in crafting compelling content, building recognizable brand identities, and driving engagement across social media and digital channels. I’ve collaborated with UAE government entities and notable brands across Dubai, the UK, and Portugal, managing multiple social media accounts, producing podcasts and live talks, and delivering viral campaigns that resonate with target audiences and deliver measurable impact.…Hi there! I’m Laura Paola, a communications strategist and digital marketing manager with 8 years of hands-on experience helping brands grow through smart storytelling, branding, and data-driven campaigns. I specialize in crafting compelling content, building recognizable brand identities, and driving engagement across social media and digital channels. I’ve collaborated with UAE government entities and notable brands across Dubai, the UK, and Portugal, managing multiple social media accounts, producing podcasts and live talks, and delivering viral campaigns that resonate with target audiences and deliver measurable impact.

Laura Paola

Brand Strategist, Marketing Strategist, Social Media Manager

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Hi there! I’m Laura Paola, a communications strategist and digital marketing manager with 8 years of hands-on experience helping brands grow through smart storytelling, branding, and data-driven campaigns. I specialize in crafting compelling content, building recognizable brand identities, and driving engagement across social media and digital channels. I’ve collaborated with UAE government entities and notable brands across Dubai, the UK, and Portugal, managing multiple social media accounts, producing podcasts and live talks, and delivering viral campaigns that resonate with target audiences and deliver measurable impact.…Hi there! I’m Laura Paola, a communications strategist and digital marketing manager with 8 years of hands-on experience helping brands grow through smart storytelling, branding, and data-driven campaigns. I specialize in crafting compelling content, building recognizable brand identities, and driving engagement across social media and digital channels. I’ve collaborated with UAE government entities and notable brands across Dubai, the UK, and Portugal, managing multiple social media accounts, producing podcasts and live talks, and delivering viral campaigns that resonate with target audiences and deliver measurable impact.

Available to hire

Hi there! I’m Laura Paola, a communications strategist and digital marketing manager with 8 years of hands-on experience helping brands grow through smart storytelling, branding, and data-driven campaigns. I specialize in crafting compelling content, building recognizable brand identities, and driving engagement across social media and digital channels.

I’ve collaborated with UAE government entities and notable brands across Dubai, the UK, and Portugal, managing multiple social media accounts, producing podcasts and live talks, and delivering viral campaigns that resonate with target audiences and deliver measurable impact.

Skills

Branding

Copywriting

Brand Identity

Experience Level

Branding

Expert

Copywriting

Expert

Brand Identity

Expert

Language

English

Fluent

Portuguese

Advanced

Work Experience

Office Manager at Regus Group

January 1, 2014 - Present

Managed day-to-day office operations; oversaw accounts such as @thebeachdubai and @bluewatersdubai, and supervised @boxparkdubai on Instagram, Facebook and Twitter; led 20+ social media accounts, produced viral collateral, and directed/produced podcasts and live talks.

Account and Marketing Manager at MPN / MERA

January 1, 2019 - Present

Led account and marketing activities for a Multi Platform Network (MPN) and MERA, driving campaigns and brand initiatives across diverse markets.

PR & Brand Manager at Briar Prestige International

January 1, 2017 - Present

Directed PR and brand management efforts, driving impactful marketing campaigns and brand development across the UAE and beyond; collaborated with government entities and major brands in the UAE, and led regional brand development across Dubai, the UK, and Portugal.