I'm not a 'growth hacker'. I believe meaningful brands deserve structured growth. I build the systems, Shopify storefronts, funnels, reporting, and acquisition that enable bold ideas and strong communities to scale with clarity. Open to relocation for the right role (Berlin). I’ve led email marketing strategies with measurable results (+29% CTR, +33% ROI), optimized product merchandising and pricing for marketplace partners, and driven performance tracking and revenue optimization across vendor accounts. I also manage paid social campaigns (Facebook & LinkedIn Ads).

Chloé Simo

I'm not a 'growth hacker'. I believe meaningful brands deserve structured growth. I build the systems, Shopify storefronts, funnels, reporting, and acquisition that enable bold ideas and strong communities to scale with clarity. Open to relocation for the right role (Berlin). I’ve led email marketing strategies with measurable results (+29% CTR, +33% ROI), optimized product merchandising and pricing for marketplace partners, and driven performance tracking and revenue optimization across vendor accounts. I also manage paid social campaigns (Facebook & LinkedIn Ads).

Available to hire

I’m not a ‘growth hacker’. I believe meaningful brands deserve structured growth. I build the systems, Shopify storefronts, funnels, reporting, and acquisition that enable bold ideas and strong communities to scale with clarity.

Open to relocation for the right role (Berlin). I’ve led email marketing strategies with measurable results (+29% CTR, +33% ROI), optimized product merchandising and pricing for marketplace partners, and driven performance tracking and revenue optimization across vendor accounts. I also manage paid social campaigns (Facebook & LinkedIn Ads).

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

French
Fluent
English
Advanced
German
Beginner

Work Experience

Growth Manager / E-commerce Growth & Funnel Optimization Specialist
January 1, 2019 - January 1, 2022
Led Shopify & DC growth conversion & funnel optimization; built lifecycle and on-site systems supporting measurable, sustainable growth; implemented KPI-focused reporting (conversion, AOV, retention) to enable founder-level weekly decisions; translated brand vision and community insights into scalable digital structures balancing culture and revenue; led email marketing strategy (Mailchimp and SendinBlue) with notable CTR and ROI improvements.
Growth & E-commerce Consultant at Shopify & DC Growth for early-stage DTC brands
January 1, 2019 - January 1, 2022
Shopify builds and optimization for early-stage DTC brands, improving conversion and AOV through funnel and UX restructuring. Built lifecycle and onsite systems supporting measurable, sustainable growth. Implemented KPI-focused reporting (conversion, AOV, retention) to enable founder-level weekly decisions. Translated brand vision and community insight into scalable digital structures balancing culture and revenue. Lead email marketing strategy (Mailchimp/Sendinblue) with +29% CTR and +33% ROI. Optimized product merchandising and pricing for marketplace partners. Drove performance tracking & revenue optimization across vendor accounts. Managed paid social campaigns (Facebook & LinkedIn Ads). Open to relocation for the right role (Berlin).

Education

2-year degree in event communication at Université de Lyon
January 1, 2011 - January 1, 2013
Bachelor's degree in web project management at Digital Campus - Bordeaux, France
January 1, 2015 - March 12, 2026
2-year degree in event communication at Université de Lyon
January 1, 2011 - January 1, 2013
Bachelor's degree in web project management at Digital Campus - Bordeaux, France
January 1, 2015 - March 12, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail