Hi, I’m Aditya. I’m a growth marketer with 8 years of experience building profitable acquisition engines for SaaS, health tech, gaming, and consumer brands. I own acquisition P&L, unit economics, and full-funnel management, and I’m known for reallocating budgets to high-intent channels and optimizing conversion funnels. I’ve helped teams improve CAC and revenue per dollar in budget-conscious environments. I’m passionate about designing data-driven growth plans, prioritising high-impact experiments, and collaborating with product, sales, and content teams to turn insights into scalable growth. I enjoy translating complex analytics into actionable strategies that drive sustainable revenue growth.

Aditya Marin Gasga

Hi, I’m Aditya. I’m a growth marketer with 8 years of experience building profitable acquisition engines for SaaS, health tech, gaming, and consumer brands. I own acquisition P&L, unit economics, and full-funnel management, and I’m known for reallocating budgets to high-intent channels and optimizing conversion funnels. I’ve helped teams improve CAC and revenue per dollar in budget-conscious environments. I’m passionate about designing data-driven growth plans, prioritising high-impact experiments, and collaborating with product, sales, and content teams to turn insights into scalable growth. I enjoy translating complex analytics into actionable strategies that drive sustainable revenue growth.

Available to hire

Hi, I’m Aditya. I’m a growth marketer with 8 years of experience building profitable acquisition engines for SaaS, health tech, gaming, and consumer brands. I own acquisition P&L, unit economics, and full-funnel management, and I’m known for reallocating budgets to high-intent channels and optimizing conversion funnels. I’ve helped teams improve CAC and revenue per dollar in budget-conscious environments.

I’m passionate about designing data-driven growth plans, prioritising high-impact experiments, and collaborating with product, sales, and content teams to turn insights into scalable growth. I enjoy translating complex analytics into actionable strategies that drive sustainable revenue growth.

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Experience Level

Expert
Expert

Work Experience

Marketing & Partnerships Manager at Yes2Games
October 1, 2025 - Present
Directed growth and publishing strategy for a 49-game portfolio across Playgam e and Yandex. Built a quantitative prioritisation matrix using D7 and D30 retention benchmarks to optimise capital allocation for top-performing titles. Conducted performance audits for 50+ publishing partnerships. Built financial models to evaluate revenue-share structures and historic ARPU, reducing pipeline risk and prioritising high-probability IPs. Led the Indonesia Studio Pitching circuit, vetting over 50 studios to achieve a 10% conversion rate, resulting in 5 new title acquisitions; projected to increase annualised revenue by 8% within 12–18 months.
Independent Growth Consultant
January 1, 2024 - October 1, 2025
Built lean growth systems for early-stage businesses with monthly budgets under $1,000, prioritising intent and conversion over spending. Reduced CAC for small-budget clients by identifying search intent gaps and funnel leakage, then improving conversion before scaling spend.
Marketing Project Manager at Gaba Healthcare
February 1, 2023 - December 1, 2023
Improved consultation booking rate from 1.8% to 5.0% through trust-focused landing page tests, increasing revenue per visitor and lowering effective CAC. Grew daily qualified calls from 12 to 20 with a 10–15% call-to-consult ation conversion rate by reallocating budget into high-intent search and education content.
Community Manager at Storms
July 1, 2022 - February 1, 2023
Managed the Discord community for Quantum Ark and analysed retention metrics to optimise content strategy and engagement.
Content Strategist at The Cirqle
June 1, 2021 - May 1, 2022
Contributed to the paid amplification strategy for the Color Street campaign, designing audience personas and creative direction that supported a $1.3M revenue initiative and improved Meta Ads ROAS from 3.0x to 6.3x. Designed a conversion-focused influencer vetting framework and managed Meta Ads campaigns for CVS, The Pill Club, Routinely, and Galatea.
Marketing Specialist at Ondot Media (India)
April 1, 2020 - July 1, 2021
Increased monthly traffic from 12,000 to 50,000 across four B2B publications; earned Rising Star award 2021.
Marketing Associate at Urbo
June 1, 2018 - December 1, 2019
Managed over 100 EU and US influencer partnerships, generating 500,000 impressions.

Education

BA in Business Administration at Northumbria University (Singapore)
January 1, 2016 - January 1, 2018

Qualifications

Google Ads Search Certification
January 11, 2030 - March 13, 2026
Meta Blueprint Certification
January 11, 2030 - March 13, 2026
Google Analytics Certification
January 11, 2030 - March 13, 2026

Industry Experience

Software & Internet, Gaming, Healthcare, Consumer Goods, Media & Entertainment