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Hi, I’m Lois De Guzman, a creative marketing and retail professional with a strong eye for branding, customer experience, and sales. I’m skilled at driving engagement both online and in-store through content, styling, and trend-led campaigns across beauty, fashion, and lifestyle. I thrive on turning ideas into brands and experiences, collaborating across teams to deliver compelling visuals, meaningful storytelling, and practical retail strategies that boost brand loyalty and sales.…Hi, I’m Lois De Guzman, a creative marketing and retail professional with a strong eye for branding, customer experience, and sales. I’m skilled at driving engagement both online and in-store through content, styling, and trend-led campaigns across beauty, fashion, and lifestyle. I thrive on turning ideas into brands and experiences, collaborating across teams to deliver compelling visuals, meaningful storytelling, and practical retail strategies that boost brand loyalty and sales.

Lois De Guzman

Content Creator, Marketing Strategist, Brand Designer, +2

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Hi, I’m Lois De Guzman, a creative marketing and retail professional with a strong eye for branding, customer experience, and sales. I’m skilled at driving engagement both online and in-store through content, styling, and trend-led campaigns across beauty, fashion, and lifestyle. I thrive on turning ideas into brands and experiences, collaborating across teams to deliver compelling visuals, meaningful storytelling, and practical retail strategies that boost brand loyalty and sales.…Hi, I’m Lois De Guzman, a creative marketing and retail professional with a strong eye for branding, customer experience, and sales. I’m skilled at driving engagement both online and in-store through content, styling, and trend-led campaigns across beauty, fashion, and lifestyle. I thrive on turning ideas into brands and experiences, collaborating across teams to deliver compelling visuals, meaningful storytelling, and practical retail strategies that boost brand loyalty and sales.

Available to hire

Hi, I’m Lois De Guzman, a creative marketing and retail professional with a strong eye for branding, customer experience, and sales. I’m skilled at driving engagement both online and in-store through content, styling, and trend-led campaigns across beauty, fashion, and lifestyle.

I thrive on turning ideas into brands and experiences, collaborating across teams to deliver compelling visuals, meaningful storytelling, and practical retail strategies that boost brand loyalty and sales.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Korean

Fluent

Work Experience

Retail at Dress for Nails

October 1, 2025 - Present

Delivered personalized customer service, assisting clients with product selection and beauty recommendations. Maintained visual merchandising standards to ensure an inviting and brand-aligned store presentation.

Retail at Bershka

August 1, 2023 - December 1, 2024

Provided tailored customer service through styling advice and product recommendations to improve customer satisfaction and conversion. Supported visual merchandising and floor presentation, ensuring displays reflected current trends and upheld brand identity.

Retail, Social Media Marketing at Boxed Blossoms Corporation

June 1, 2024 - January 1, 2025

Directed end-to-end retail and marketing operations for a growing floral e-commerce business. Managed partnerships with logistics and event planners to expand corporate gifting services, customer service. Led a creative team as a florist, overseeing floral design, retail operations, and visual presentation while ensuring consistent brand messaging across in-store, digital, and event channels.

Social Media Marketing at Vine Café Lounge

April 1, 2024 - December 1, 2024

Spearheaded sales and marketing strategies that elevated brand visibility and boosted monthly revenue. Hosted brand-led events, engaging directly with customers to strengthen community presence. Introduced social media campaigns that improved foot traffic and online engagement.

Quality Assessor and Recruitment, Intern at Kamilas4am

July 1, 2023 - October 1, 2023

Supported the recruitment process, including candidate screening, interview coordination, and onboarding assistance. Conducted quality assessments of internal workflows, identifying process gaps and improvements.

Digital Content Creator at First Tier Brands

March 1, 2023 - November 1, 2024

Produced digital marketing content for Watsons, including campaign videos and product features. Collaborated with cross-functional teams to ensure content alignment with brand guidelines.