With thirteen years of experience in social media marketing, I’m a highly creative and results-driven social media manager and content creator. In addition to building my own personal social media platforms with over 80,000 followers, I have also worked across various sectors to develop others’ social media platforms. I’ve enabled significant success for companies across diverse sectors. For instance, I increased views for a small business on TikTok from 2.8k to 86k within just four weeks, and grew their sales by an impressive 889% in the same period. Additionally, I ran a lead generation campaign for another business via Meta, which resulted in a halving of their previous advertising spend and a remarkable 1,000% increase in leads. I create and post impactful, insightful, and value-driven content that promotes engagement and grows views and followers. I also tap into brand’s strategy, conduct research to understand the target audience, and provide a comprehensive growth strategy, not just scroll-stopping posts. I track content’s performance, analysing and evaluating it to inform future strategies. Content is based on people’s needs and researched and sourced to highlight benefits and value in a meaningful way for the target audience, all while aligning with brand personality and tone of voice.
Before working on my social media, I held a corporate role for the UK’s leading beer brand. In this position, I was responsible for understanding the brand’s consumer and market, and then sharing these insights with the Brand Director to inform future brand strategy. With a flair for finding and recognising cutting-edge content, my career in marketing, customer research, and sales has honed my key insights and experience. This ensures that my content is eye-catching and memorable. Working remotely for the past thirteen years has honed my self-motivation, proactive approach, organisational skills, and ability to manage multiple projects simultaneously. I give my all to every project and only accept the highest standards for my work.
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