I’m a marketing consultant and content strategy specialist with extensive experience in public speaking, lecturing, and strategic communication. I help brands in travel, lifestyle, and hospitality build authentic digital identities through strategic storytelling, data-driven insights, and language that resonates. Based in Bangkok, I collaborate with international clients to shape brand positioning, design memorable customer experiences, and produce story-led multimedia content, including photography that has been exhibited publicly in Bangkok.

Petra Kohutikova

I’m a marketing consultant and content strategy specialist with extensive experience in public speaking, lecturing, and strategic communication. I help brands in travel, lifestyle, and hospitality build authentic digital identities through strategic storytelling, data-driven insights, and language that resonates. Based in Bangkok, I collaborate with international clients to shape brand positioning, design memorable customer experiences, and produce story-led multimedia content, including photography that has been exhibited publicly in Bangkok.

Available to hire

I’m a marketing consultant and content strategy specialist with extensive experience in public speaking, lecturing, and strategic communication. I help brands in travel, lifestyle, and hospitality build authentic digital identities through strategic storytelling, data-driven insights, and language that resonates.

Based in Bangkok, I collaborate with international clients to shape brand positioning, design memorable customer experiences, and produce story-led multimedia content, including photography that has been exhibited publicly in Bangkok.

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Language

English
Fluent
Slovak
Fluent
Czech
Fluent
Thai
Beginner
Nepali
Beginner

Work Experience

Marketing Consultant, Content Strategist & Writer at Freelance (Self-employed)
May 1, 2024 - Present
Provide marketing and travel consultancy to international clients, focusing on brand positioning, customer experience, and digital communication. Develop content strategies that enhance brand visibility, engagement, and storytelling across digital platforms. Create SEO-optimized articles and destination guides highlighting culture and authentic local perspectives. Produce story-driven multimedia content and manage online community engagement. Deliver professional photography for travel, lifestyle and events, with work presented in a public exhibition in Bangkok.
Event & Marketing Coordinator at Rupar Mandalar Resort, Myanmar
October 1, 2021 - May 1, 2024
Organized a wide range of events and collaborated with marketing and sales teams to ensure seamless execution and maximum audience engagement. Increased hotel occupancy by 74% and reduced costs by 30% through workflow automation. Managed social media content, boosting presence on Facebook and TikTok with trend-driven visuals. Developed pricing and marketing strategies based on business needs.
Public Speaker at Educational, Non-Profit & Cultural Centres
March 1, 2020 - October 1, 2021
Delivered global lectures on human and children's rights in Slovakia, collaborating with cultural centres and schools. Engaged over 500 students and educators in interactive talks encouraging dialogue on equality and justice.
English Language Trainer at Baoding Qiding Education & Technology
May 1, 2017 - March 1, 2018
Taught English to 10 classes daily, engaging 25–40 students per class. Designed and implemented a comprehensive curriculum focused on grammar, pronunciation, and vocabulary development. Facilitated teacher training programs to enhance instructional strategies and classroom effectiveness.
Marketing Manager at The New Town Deli, Scotland
January 1, 2015 - January 1, 2017
Increased lead generation by 40% in one year through development of a new marketing strategy. Crafted and executed marketing initiatives to raise brand awareness and engagement. Oversaw media buying and planning across multiple channels. Conducted in-depth market research to uncover trends, audience behavior, and growth opportunities.
PR & Media Consultant at Donath Business & Media, Czech Republic (Prague)
October 1, 2009 - October 1, 2014
Monitored production, sales performance, product launches, and competitor activity. Managed crisis communication, client relations, and customer inquiries. Led coordination and execution of major projects, including Stars for Europe and Prague Biennale. Oversaw daily social media activity and content strategy. Managed client communication and organized press conferences.
Project Manager at Association of Public Relations Agencies, Czech Republic (Prague)
August 1, 2005 - September 1, 2009
Acted as primary liaison for communication with member agencies. Managed four key projects: Czech Price for Public Relations, London School of Public Relations, Commercial Communication, and PR Academy. Edited and maintained website content across multiple platforms. Organized events and press conferences, responding promptly to media inquiries.
Journalist & Photographer at MyLIFE Magazine, Nepal
February 1, 2019 - February 1, 2020
Worked for a local magazine and TV channel, managing several major projects including reports on social issues and life in local communities.
Adolescent Education Consultant at Sirjana Orphanage, Nepal
July 1, 2018 - February 1, 2019
Assisted in implementing an educational program for teenage girls, integrating life skills, 21st-century competencies, and career guidance, with focus on self-esteem and body image.
Photographer at Desert of Jaisalmer, India
April 1, 2018 - June 1, 2018
Captured high-impact images of desert landscapes and camel safari experiences aligned with brand vision. Demonstrated strong visual storytelling under harsh lighting in remote conditions.

Education

Master’s Degree in Media & Communication Studies at University of J.A.Komenskeho - Prague, Czech Republic
January 1, 2011 - January 1, 2014
Bachelor’s Degree in Public Relations at University of International and Public Relations - Prague, Czech Republic
January 1, 2005 - January 1, 2008

Qualifications

TOEIC - English Language Certificate
January 1, 2024 - March 18, 2026
LMP - Certificate in Digital Photography
January 1, 2017 - March 18, 2026
Certificate - London School of Public Relations
January 1, 2012 - March 18, 2026
Driving License - A, B
January 11, 2030 - March 18, 2026
PR Club Membership (Prague, Czech Republic)
January 11, 2030 - March 18, 2026

Industry Experience

Travel & Hospitality, Media & Entertainment, Professional Services, Education, Non-Profit Organization