KELSEY ECKERT
Adaptable content creator and social media marketer who has worked across a diverse range of niches. I create engaging short form videos that have reached over 2 million views and gained 9k followers from one video.
About
Adaptable content creator and social media marketer who has worked across a diverse range of niches. I create engaging short form videos that have reached over 2 million views and gained 9k followers from one video.
- 7 years' experience
- Joined March 2026
Industry experience
- Media & Entertainment
- Retail
- Professional Services
More experts in Houston, United States
Work experience
Own and execute the entire digital marketing strategy since inception, including market expansion. Manage Google, Meta and TikTok campaigns with notable conversions growth. Create engaging short-form videos with multiple viral videos (over 2M views, 9,000 followers gained on one video). Achieved >5x follower growth in the first year; executed paid ad and email campaigns domestically and internationally. Sourced and managed influencer partnerships with due diligence. Partnered with local businesses for events and brand activations.
Created native, platform-specific content resulting in 96% of sales from social media. Managed customer interactions on social platforms, addressing inquiries and fostering positive relationships, contributing to improved customer satisfaction. Used Meta & TikTok Ads Manager to boost high-performing content, achieving a 30% increase in campaign ROI. Led overall social media strategy, analytics tracking, and cross-channel traction. Executed strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
Education
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