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I'm a full-stack marketing leader with 15+ years of experience driving growth through paid media, demand generation, marketing automation, and product-led growth. I design and scale multi-channel acquisition programs and align marketing with revenue across B2B SaaS, fintech, and enterprise software. I enjoy building high-performing teams, turning customer insights into data-driven campaigns, and creating repeatable processes that improve conversion and ROI. I thrive in cross-functional environments and love turning complex problems into simple, measurable outcomes.…I'm a full-stack marketing leader with 15+ years of experience driving growth through paid media, demand generation, marketing automation, and product-led growth. I design and scale multi-channel acquisition programs and align marketing with revenue across B2B SaaS, fintech, and enterprise software. I enjoy building high-performing teams, turning customer insights into data-driven campaigns, and creating repeatable processes that improve conversion and ROI. I thrive in cross-functional environments and love turning complex problems into simple, measurable outcomes.

Joshua Bauer

Marketing Automation Specialist, Growth Marketer, Product Marketer, +2

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I'm a full-stack marketing leader with 15+ years of experience driving growth through paid media, demand generation, marketing automation, and product-led growth. I design and scale multi-channel acquisition programs and align marketing with revenue across B2B SaaS, fintech, and enterprise software. I enjoy building high-performing teams, turning customer insights into data-driven campaigns, and creating repeatable processes that improve conversion and ROI. I thrive in cross-functional environments and love turning complex problems into simple, measurable outcomes.…I'm a full-stack marketing leader with 15+ years of experience driving growth through paid media, demand generation, marketing automation, and product-led growth. I design and scale multi-channel acquisition programs and align marketing with revenue across B2B SaaS, fintech, and enterprise software. I enjoy building high-performing teams, turning customer insights into data-driven campaigns, and creating repeatable processes that improve conversion and ROI. I thrive in cross-functional environments and love turning complex problems into simple, measurable outcomes.

Available to hire

I’m a full-stack marketing leader with 15+ years of experience driving growth through paid media, demand generation, marketing automation, and product-led growth. I design and scale multi-channel acquisition programs and align marketing with revenue across B2B SaaS, fintech, and enterprise software.

I enjoy building high-performing teams, turning customer insights into data-driven campaigns, and creating repeatable processes that improve conversion and ROI. I thrive in cross-functional environments and love turning complex problems into simple, measurable outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Marketing Automation Platform Lead at Pallet

January 1, 2025 - Present

Implemented a Marketing Automation Platform, optimizing email, social, lead generation, and sales enablement processes. Collaborated with sales and operations to streamline lead routing and scoring, establishing best practices for marketing and sales teams. Managed paid advertising across Google and LinkedIn and led agency partnerships for paid media campaigns.

VP of Marketing Automation at Access Softek

January 1, 2023 - January 1, 2025

Led a team of 5 marketing and design professionals to develop and execute marketing campaigns. Launched paid advertising with an immediate 1.6 ROAS and a 7% month-over-month growth. Re-imagined the customer journey from start to finish, including a new website and conversion model.

Director of Marketing at Zello

January 1, 2022 - January 1, 2023

Managed a team of marketers and designers to develop and execute multi-channel campaigns. Led growth initiatives and aligned marketing with revenue objectives in the Seattle market; oversaw paid and organic channels to increase brand visibility and lead generation.

Director Digital Marketing at CS Disco

July 1, 2019 - January 1, 2022

Owned all digital properties, campaign planning, execution, and sales enablement integrations. Led all paid digital advertising and product marketing initiatives. Sustained 2.0x ROAS after the first year in paid media.

Director of Marketing at IntSolv

January 1, 2017 - January 1, 2019

Responsible for strategic ideas concerning all client engagement initiatives. Channel management of all social media (Facebook, Twitter, Instagram, YouTube). Google Analytics and AdWords management. Identification of key markets and penetration strategies. Full-scale development of sales and marketing KPIs. Responsible for workflow and project accountability of all marketing communications. Marketing operations management.

Marketing Operations Manager at AT&T

April 1, 2014 - January 1, 2017

Social Media Marketing Manager at AT&T; led marketing operations, campaign planning, and integration efforts to improve cross-channel effectiveness and ROI.

Social Media Marketing Manager at AT&T

June 1, 2013 - April 1, 2014

Managed AT&T's social media marketing programs, content strategy, and campaign execution to drive engagement and lead generation.