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I am a performance-driven Marketing Strategist with a unique background in Financial Control, specializing in high-converting funnels and multi-channel budget optimization. Bilingual in English and French, I help Alberta-based firms scale nationally by combining marketing mastery with accounting precision to drive measurable profitability and 100% data integrity.…

Kossi Doffey

Marketing Strategist, Growth Marketer, Digital Marketer, +2

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I am a performance-driven Marketing Strategist with a unique background in Financial Control, specializing in high-converting funnels and multi-channel budget optimization. Bilingual in English and French, I help Alberta-based firms scale nationally by combining marketing mastery with accounting precision to drive measurable profitability and 100% data integrity.…

Available to hire

I am a performance-driven Marketing Strategist with a unique background in Financial Control, specializing in high-converting funnels and multi-channel budget optimization.

Bilingual in English and French, I help Alberta-based firms scale nationally by combining marketing mastery with accounting precision to drive measurable profitability and 100% data integrity.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

French

Fluent

Work Experience

E-commerce Manager & Owner at GAMESU

November 1, 2025 - Present

Market Penetration: Engineered and launched a full-scale e-commerce engine, capturing immediate market share in Western Canada through hyper-local SEO and social media targeting. P&L ownership: Direct all financial pillars, maintaining a lean operation while accelerating brand visibility and inventory ROI. Agile analytics: Pivot digital spend based on real-time GA4 behavioral data to eliminate conversion friction and maximize customer acquisition.

Marketing Coordinator at MORRIS MARKETING GROUP

January 1, 2023 - January 1, 2025

National Campaign Management: Orchestrated cross-platform marketing initiatives for real estate professionals across Canada, ensuring brand consistency and high-volume lead generation. Strategic Growth: Led the digital service transition during corporate restructuring, maintaining 100% client retention through data-backed reporting and account auditing.

Operations & Marketing Lead at MILOS GRILL

January 1, 2018 - January 1, 2023

Cost Control & Profitability: Applied accounting principles to monitor labor-to-sales ratios, adjusting operations in real time to maximize net margins. Audit Integrity: Reduced shrinkage by 15% through weekly physical-to-theoretical inventory audits and strict reconciliation with POS data. Digital Dominance: Revitalized the brand’s digital footprint, leveraging local traffic analytics to drive a documented lift in both foot traffic and online orders.

Marketing & Customer Advocacy Specialist at JOURNAL PAMH

January 1, 2015 - January 1, 2018

Revenue Expansion: Spearheaded brand strategies that outperformed previous revenue benchmarks by aligning aggressive profitability goals with measurable market growth. Retention Excellence: Managed high-value portfolios; identified 15%+ expansion opportunities through deep-dive account auditing and competitive research.

Account Manager & Sales Representative at GEXCEL COMMUNICATION

January 1, 2010 - January 1, 2014

Sales & Retention: Managed the full sales lifecycle from prospecting to closing, acting as the strategic point of contact for high-value accounts. Operational Excellence: Streamlined Accounts Receivable (AR) and billing processes, significantly reducing payment cycles and improving cash flow efficiency.