I am deeply passionate about what I commit to — whether caring for my kids or bringing a creative project to life, I give my full energy and attention to achieve the highest possible outcome. The Women's Locker was inspired by heritage and the connection between generations, garments that carry the memory of those who wore them. This personal project grew out of my bachelor’s work, where my passion for shirts and fabric manipulation first took shape. Developed in my own design studio, it explores the concept of “grown” clothes—pieces that evolve over time, bearing traces and imperfections left by those who wore them, leaving a permanent mark, a memory embedded in the fabric.

Diana Petroiu

I am deeply passionate about what I commit to — whether caring for my kids or bringing a creative project to life, I give my full energy and attention to achieve the highest possible outcome. The Women's Locker was inspired by heritage and the connection between generations, garments that carry the memory of those who wore them. This personal project grew out of my bachelor’s work, where my passion for shirts and fabric manipulation first took shape. Developed in my own design studio, it explores the concept of “grown” clothes—pieces that evolve over time, bearing traces and imperfections left by those who wore them, leaving a permanent mark, a memory embedded in the fabric.

Available to hire

I am deeply passionate about what I commit to — whether caring for my kids or bringing a creative project to life, I give my full energy and attention to achieve the highest possible outcome.

The Women’s Locker was inspired by heritage and the connection between generations, garments that carry the memory of those who wore them. This personal project grew out of my bachelor’s work, where my passion for shirts and fabric manipulation first took shape. Developed in my own design studio, it explores the concept of “grown” clothes—pieces that evolve over time, bearing traces and imperfections left by those who wore them, leaving a permanent mark, a memory embedded in the fabric.

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Language

Romanian, Moldavian, Moldovan
Fluent
English
Fluent
French
Advanced

Work Experience

Founder & Creative Director at Homegrown
January 1, 2016 - January 1, 2017
Led end-to-end creative process from concept to final realization; expanded product portfolio to include clean and modern shirts, dresses and accessories; collaborated with Textile Department on fabric experiments; developed visual identity, mood boards, pattern making, draping, styling, photography, and presentations; contributed to brand rebranding of Romanian heritage shirt brands; helped develop children's and homewear lines; managed full design process from concept to production and distribution.
Fashion Designer & Visual Designer at Maria Amelia Couture
January 1, 2017 - January 1, 2018
Designed fashion collections and visual identity for couture fashion house; contributed to design development, lookbooks, mood boards and show styling; collaborated with brand team on collection direction (2017-2018).

Education

Bachelor’s Degree in Fashion at National University of Arts, Bucharest
January 1, 2013 - January 1, 2016
Master’s Degree in Textile Design and Textile Arts at National University of Arts, Bucharest
January 1, 2016 - January 1, 2018
Bachelor’s Degree in Fashion Design at National University of Arts, Bucharest
January 1, 2013 - January 1, 2016
Master’s Degree in Textile Design and Textile Arts at National University of Arts, Bucharest
January 1, 2016 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Manufacturing, Media & Entertainment, Retail, Other, Professional Services