I'm a data-driven media buyer and marketing specialist who partners with fast-growing DTC brands to drive scalable ROAS. I design and execute multi-channel campaigns on social platforms such as TikTok, Snapchat, and Pinterest, aligning messaging with buyer psychology and optimizing budgets for maximum impact. I thrive in collaborative environments, quickly testing ideas, analyzing performance, and communicating insights clearly to teammates and stakeholders. With experience across consumer brands and a focus on US and international audiences, I pride myself on clear communication, rapid experimentation, and delivering measurable growth. I’m energized by turning insights into action, closing deals, and helping brands find their voice across channels.

Malika Abdulrehman Khokhar

I'm a data-driven media buyer and marketing specialist who partners with fast-growing DTC brands to drive scalable ROAS. I design and execute multi-channel campaigns on social platforms such as TikTok, Snapchat, and Pinterest, aligning messaging with buyer psychology and optimizing budgets for maximum impact. I thrive in collaborative environments, quickly testing ideas, analyzing performance, and communicating insights clearly to teammates and stakeholders. With experience across consumer brands and a focus on US and international audiences, I pride myself on clear communication, rapid experimentation, and delivering measurable growth. I’m energized by turning insights into action, closing deals, and helping brands find their voice across channels.

Available to hire

I’m a data-driven media buyer and marketing specialist who partners with fast-growing DTC brands to drive scalable ROAS. I design and execute multi-channel campaigns on social platforms such as TikTok, Snapchat, and Pinterest, aligning messaging with buyer psychology and optimizing budgets for maximum impact. I thrive in collaborative environments, quickly testing ideas, analyzing performance, and communicating insights clearly to teammates and stakeholders.

With experience across consumer brands and a focus on US and international audiences, I pride myself on clear communication, rapid experimentation, and delivering measurable growth. I’m energized by turning insights into action, closing deals, and helping brands find their voice across channels.

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Language

English
Advanced

Work Experience

Assistant-Media Buyer at Residence Supply & Javvy Coffee
August 1, 2025 - Present
Supported a senior media buyer in managing and creating ad campaigns for US-based DTC brands like Residence Supply and Javvy Coffee. Assisted with campaign execution across Snapchat, TikTok, and Pinterest, contributing to effective optimization and improved ROAS.
Media Buyer at Lucky Four
February 1, 2025 - Present
Managing and creating ad campaigns on Snapchat and Pinterest for Lucky Four, executing campaigns and optimizing for best results, increasing sales. Targeted US and Australian audiences.
Realtor & Sales Executive at Titan Associates
January 1, 2021 - December 31, 2022
Worked as the main salesperson in a small but high-performance team, closing deals of residential plot files by working directly with buyers and investors. Built strong communication, closing skills, and an understanding of consumer behavior and psychology. Responsible for managing the sales process, following up leads, and negotiations with clients.

Education

Bachelor of Business Administration at University of Lahore
January 11, 2030 - March 20, 2026

Qualifications

Google Ads Certification
January 11, 2030 - March 20, 2026
Digital Marketing Essentials — Google Garage
January 11, 2030 - March 20, 2026

Industry Experience

Media & Entertainment, Professional Services