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I am a multidisciplinary Brand Designer focusing on brand identity, spatial design, and experiential storytelling for food and hospitality brands worldwide. I help brands craft sustainable, immersive experiences across product, spaces, and digital touchpoints. Over the past 7+ years, I have led global brand strategies for 20+ brands, mentored cross-functional teams, and built Living Labs across Japan, Italy, the U.S., and the MENA region. I love translating culinary narratives into human-centered design that resonates with diverse audiences and elevates brand presence in competitive markets.…I am a multidisciplinary Brand Designer focusing on brand identity, spatial design, and experiential storytelling for food and hospitality brands worldwide. I help brands craft sustainable, immersive experiences across product, spaces, and digital touchpoints. Over the past 7+ years, I have led global brand strategies for 20+ brands, mentored cross-functional teams, and built Living Labs across Japan, Italy, the U.S., and the MENA region. I love translating culinary narratives into human-centered design that resonates with diverse audiences and elevates brand presence in competitive markets.

VISHWA PATEL

Graphic Designer, Brand Designer, Designer, +2

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I am a multidisciplinary Brand Designer focusing on brand identity, spatial design, and experiential storytelling for food and hospitality brands worldwide. I help brands craft sustainable, immersive experiences across product, spaces, and digital touchpoints. Over the past 7+ years, I have led global brand strategies for 20+ brands, mentored cross-functional teams, and built Living Labs across Japan, Italy, the U.S., and the MENA region. I love translating culinary narratives into human-centered design that resonates with diverse audiences and elevates brand presence in competitive markets.…I am a multidisciplinary Brand Designer focusing on brand identity, spatial design, and experiential storytelling for food and hospitality brands worldwide. I help brands craft sustainable, immersive experiences across product, spaces, and digital touchpoints. Over the past 7+ years, I have led global brand strategies for 20+ brands, mentored cross-functional teams, and built Living Labs across Japan, Italy, the U.S., and the MENA region. I love translating culinary narratives into human-centered design that resonates with diverse audiences and elevates brand presence in competitive markets.

Available to hire

I am a multidisciplinary Brand Designer focusing on brand identity, spatial design, and experiential storytelling for food and hospitality brands worldwide. I help brands craft sustainable, immersive experiences across product, spaces, and digital touchpoints.

Over the past 7+ years, I have led global brand strategies for 20+ brands, mentored cross-functional teams, and built Living Labs across Japan, Italy, the U.S., and the MENA region. I love translating culinary narratives into human-centered design that resonates with diverse audiences and elevates brand presence in competitive markets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Italian

Advanced

Hindi

Fluent

Work Experience

Director - Design & Innovation at Future Food Institute (FFI)

January 1, 2024 - Present

Led global food and brand strategy for 20+ brands across marketing, FMCG experiences, and sustainability-focused product development. Drove immersive culinary narratives and hospitality concepts for clients including New York Climate Week, Venice Climate Week, UNESCO, Barilla, Dole, and S&B Japan. Established Living Labs methodologies across FFI's global network (Japan, Italy, U.S., MENA) and directed design bootcamps across campuses. Conceptualised bold, luxury-driven visual identities across digital, print, social media, and experiential campaigns, elevating brand presence in competitive lifestyle and F&B markets. Served as Brand Guardian and creative mentor, ensuring cohesive visuals within established brand frameworks.

Brand & Experience Designer at Future Food Institute (FFI)

July 1, 2022 - December 1, 2023

Directed and showcased brand systems, restaurant identities, and spatial design projects merging gastronomy, storytelling, and sustainability. Partnered with cross-functional teams from ideation to execution to ensure alignment with brand and commercial objectives. Created restaurant brands in Italy, including Welldone (premium burger chain) and Food Theatre (multi-brand dining destination), plus Google Kitchens with Google Food Lab. Elevated visuals through animation, dynamic typography, and premium retouching. Owned projects end-to-end, balancing creativity with precision while managing tight deadlines across campaigns. Stayed ahead of design and digital marketing trends.

Food & Experience Designer at Studio Katja Gruijters

January 1, 2022 - April 1, 2022

Collaborated on concept-driven projects linking food, sustainability, and performance art. Developed experiential installations and sensory dining performances such as Snackery Street and The Horn of Plenty for MAISON the FAUX, focusing on healthy food innovation, material experimentation, and multisensory spatial design.

Executive Retail & Spatial Designer at IFB Industries

June 1, 2020 - August 1, 2021

Conceptualised and executed brand retail environments for 5 Modular Kitchens and Kitchen Innovation across India. Integrated culinary storytelling and brand engagement through interactive graphic visuals and design, increasing brand engagement by 30%.