Rohith J Prakash is a dynamic Social Media Team Lead and Executive with a proven track record of scaling digital presence for diverse brands and high-profile talent. Currently leading creative strategies at AFLOG in Bengaluru, he has successfully optimized organic reach by 70% and increased brand partnership revenue by 40% through strategic commercial negotiations. With a specialized background in Digital Film Making, Rohith excels at bridging the gap between creative storytelling and technical execution. His experience spans from managing end-to-end production workflows at Bread Butter Club to executing high-stakes digital campaigns for major institutions like Amrita Hospital. A natural leader, Rohith has also directed large-scale logistics as the Head Student Coordinator for CINEREMA, a national-level short film event, where he managed cross-functional committees and industry professional relations. He holds an Integrated M.Sc. in Visual Communication from Amrita Vishwa Vidyapeetham

Rohith Prakash

Rohith J Prakash is a dynamic Social Media Team Lead and Executive with a proven track record of scaling digital presence for diverse brands and high-profile talent. Currently leading creative strategies at AFLOG in Bengaluru, he has successfully optimized organic reach by 70% and increased brand partnership revenue by 40% through strategic commercial negotiations. With a specialized background in Digital Film Making, Rohith excels at bridging the gap between creative storytelling and technical execution. His experience spans from managing end-to-end production workflows at Bread Butter Club to executing high-stakes digital campaigns for major institutions like Amrita Hospital. A natural leader, Rohith has also directed large-scale logistics as the Head Student Coordinator for CINEREMA, a national-level short film event, where he managed cross-functional committees and industry professional relations. He holds an Integrated M.Sc. in Visual Communication from Amrita Vishwa Vidyapeetham

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Rohith J Prakash is a dynamic Social Media Team Lead and Executive with a proven track record of scaling digital presence for diverse brands and high-profile talent. Currently leading creative strategies at AFLOG in Bengaluru, he has successfully optimized organic reach by 70% and increased brand partnership revenue by 40% through strategic commercial negotiations.

With a specialized background in Digital Film Making, Rohith excels at bridging the gap between creative storytelling and technical execution. His experience spans from managing end-to-end production workflows at Bread Butter Club to executing high-stakes digital campaigns for major institutions like Amrita Hospital.

A natural leader, Rohith has also directed large-scale logistics as the Head Student Coordinator for CINEREMA, a national-level short film event, where he managed cross-functional committees and industry professional relations. He holds an Integrated M.Sc. in Visual Communication from Amrita Vishwa Vidyapeetham

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Work Experience

Social Media Team Lead & Executive at Aflog
December 1, 2025 - Present
Strategized end-to-end content for 15+ diverse brands, consistently achieving a 70% increase in organic reach through organic algorithmic optimization. Optimized production workflows by leading cross-functional creative teams, reducing content turnaround time by 25% while maintaining strict brand alignment. Spearheaded digital presence and commercial negotiations for celebrity talent, driving a 40% growth in brand partnership revenue through strategic deal-making.
Content Writer & Production Manager at Bread Butter Club
April 1, 2025 - December 1, 2025
Conceptualized high-impact video content for B2C & B2B clients, resulting in measurable increases in audience engagement and brand visibility. Streamlined production workflows by bridging communication gaps between creative ideation and technical editing teams, ensuring on-time delivery. Maintained detailed inventory and optimized asset management processes, ensuring consistent brand identity across all digital platforms.
Social Media Manager Intern – Public Relations at Amrita Hospitals (AYUDH IN DIA)
August 1, 2022 - September 30, 2022
Collaborated on end-to-end project needs for the hospital’s national inaugural ceremony, focusing on high-stakes content organization and proofreading. Supported the execution of a multi-channel digital storytelling campaign, reaching a wide-scale audience for the launch of a major health care facility.
Head Student Coordinator at Cinerema (National Level Short Film Event)
January 1, 2022 - December 31, 2022
Directed large-scale event logistics and team coordination for a national film event, managing multiple student committees and project timelines. Facilitated communication between industry professionals and student participants, ensuring a high-standard professional environment.
Head Student Coordinator at Cinerema (National Level Short Film Event)
January 1, 2024 - December 31, 2024
Directed large-scale event logistics and team coordination for a national film event, managing multiple student committees and project timelines. Facilitated communication between industry professionals and student participants, ensuring a high-standard professional environment.

Education

MSc in Visual Communication (Specialization in Digital Film Making) at Amrita Vishwa Vidyapeetham
January 1, 2020 - January 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Healthcare, Professional Services