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Hi, I'm Patrick Otieno, a digital marketing professional with over 6 years of experience helping businesses grow in the digital space. I plan and execute marketing strategies that boost brand visibility, attract the right audience, and drive measurable results. I'm skilled in SEO, SEM, content strategy, social media marketing, and paid advertising. I excel at turning data into actionable insights, optimizing campaigns with analytics and AI-powered tools, and building strong brand identities that improve engagement and conversions.…Hi, I'm Patrick Otieno, a digital marketing professional with over 6 years of experience helping businesses grow in the digital space. I plan and execute marketing strategies that boost brand visibility, attract the right audience, and drive measurable results. I'm skilled in SEO, SEM, content strategy, social media marketing, and paid advertising. I excel at turning data into actionable insights, optimizing campaigns with analytics and AI-powered tools, and building strong brand identities that improve engagement and conversions.

Patrick Otieno

Digital Marketer, Content Creator, Social Media Manager, +5

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Hi, I'm Patrick Otieno, a digital marketing professional with over 6 years of experience helping businesses grow in the digital space. I plan and execute marketing strategies that boost brand visibility, attract the right audience, and drive measurable results. I'm skilled in SEO, SEM, content strategy, social media marketing, and paid advertising. I excel at turning data into actionable insights, optimizing campaigns with analytics and AI-powered tools, and building strong brand identities that improve engagement and conversions.…Hi, I'm Patrick Otieno, a digital marketing professional with over 6 years of experience helping businesses grow in the digital space. I plan and execute marketing strategies that boost brand visibility, attract the right audience, and drive measurable results. I'm skilled in SEO, SEM, content strategy, social media marketing, and paid advertising. I excel at turning data into actionable insights, optimizing campaigns with analytics and AI-powered tools, and building strong brand identities that improve engagement and conversions.

Available to hire

Hi, I’m Patrick Otieno, a digital marketing professional with over 6 years of experience helping businesses grow in the digital space. I plan and execute marketing strategies that boost brand visibility, attract the right audience, and drive measurable results.

I’m skilled in SEO, SEM, content strategy, social media marketing, and paid advertising. I excel at turning data into actionable insights, optimizing campaigns with analytics and AI-powered tools, and building strong brand identities that improve engagement and conversions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Digital Marketing Specialist at Freelance (Remote)

March 1, 2022 - January 1, 2025

Developed and implemented digital marketing strategies for small businesses, managed social media, conducted keyword research, and implemented SEO techniques to improve online visibility. Designed marketing graphics using Canva and monitored campaign performance to optimize strategies based on data insights.

Digital Marketing Specialist at Donvic Marketing

January 1, 2019 - November 1, 2025

Planned, launched, and optimized multi-channel digital marketing campaigns across Google Ads, Meta Ads, and LinkedIn Ads; managed audience research, ad creation, budgeting, and performance optimization. Built and optimized conversion funnels, set up GA4 and GTM tracking, performed data-driven analyses, and conducted A/B testing to improve conversions.

Sales and Marketing Specialist at Ricky Accommodation

February 1, 2025 - December 1, 2025

Developed and executed digital marketing strategies to improve brand visibility and drive direct bookings. Optimized OTA listings with SEO-friendly copy, managed social media presence, implemented email marketing and retargeting, and monitored performance to maximize occupancy.

Freelance Digital Marketing Specialist at Upwork

May 1, 2022 - July 1, 2025

Provided freelance digital marketing support to clients, planned and managed social media campaigns, conducted market and competitor research, created and optimized marketing content, supported SEO practices, and monitored performance to deliver actionable insights.

Communication Based Role

July 1, 2025 - December 1, 2025

Handled written inquiries professionally, resolved issues per procedures, and maintained accurate interaction records.

Digital Marketing Specialist at Freelance

September 1, 2025 - Present

Developed and implemented digital marketing strategies to help small businesses improve their online presence. Managed social media platforms and created engaging content to increase audience interaction and brand awareness. Conducted keyword research and implemented SEO techniques to improve website visibility in search engines. Designed marketing graphics and promotional materials using Canva to support digital campaigns. Monitored campaign performance using analytics tools and optimized strategies based on data insights.

Freelance Digital Marketing Specialist at Upwork

May 1, 2023 - July 1, 2025

Provided freelance digital marketing support to businesses seeking to strengthen their online presence. Planned and managed social media campaigns across Instagram, Facebook, and LinkedIn; conducted online research and competitor analysis; created and optimized digital marketing content; performed basic SEO; developed content marketing strategies; monitored campaign performance and provided insights to improve results; helped clients refine brand positioning and audience targeting; implemented consistent digital communication strategies to support lead generation and brand awareness.

Communication Specialist

July 1, 2025 - December 1, 2025

Handled written inquiries professionally, ensured clarity, followed defined procedures, and escalated issues as needed. Maintained accurate records of interactions and outcomes.