I am a marketing major pursuing a Bachelor of Business Administration at SAIT, with hands-on experience in brand promotion, event marketing, and social media engagement. I am passionate about creating engaging campaigns and building meaningful connections with audiences. I thrive on building brand awareness through experiential marketing, influencer partnerships, and creative digital storytelling. I analyze marketing trends to tailor campaigns, foster authentic customer relationships, and deliver creative, results-driven solutions.

Lana Dragicevic

I am a marketing major pursuing a Bachelor of Business Administration at SAIT, with hands-on experience in brand promotion, event marketing, and social media engagement. I am passionate about creating engaging campaigns and building meaningful connections with audiences. I thrive on building brand awareness through experiential marketing, influencer partnerships, and creative digital storytelling. I analyze marketing trends to tailor campaigns, foster authentic customer relationships, and deliver creative, results-driven solutions.

Available to hire

I am a marketing major pursuing a Bachelor of Business Administration at SAIT, with hands-on experience in brand promotion, event marketing, and social media engagement. I am passionate about creating engaging campaigns and building meaningful connections with audiences.

I thrive on building brand awareness through experiential marketing, influencer partnerships, and creative digital storytelling. I analyze marketing trends to tailor campaigns, foster authentic customer relationships, and deliver creative, results-driven solutions.

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Language

English
Fluent
Croatian
Intermediate
Spanish; Castilian
Beginner

Work Experience

Brand Ambassador at Supplement World Calgary
May 1, 2025 - Present
Promoted health and fitness supplements through in-person customer engagement, sampling events, and product education; built rapport with diverse customer groups; increased brand awareness through social media and word-of-mouth marketing; achieved sales targets through consultative selling and upselling.
Campus Brand Ambassador at Mosea Marketing
August 1, 2025 - Present
Represented client brands across campus through event activations, social media campaigns, and peer-to-peer outreach; organized and executed promotional events to drive student awareness and engagement; reported campaign results and provided feedback to improve future activations.
Front Desk Motivator at GoodLife Fitness
December 1, 2024 - August 1, 2025
Supported members at front desk, promoted services, and handled daily operations; strengthened sales and customer service skills by driving membership upgrades.
Promoter at Greta Bar YYC
September 1, 2025 - Present
Promoted events and experiences through in-person and online channels; drove attendance and engagement by leveraging social media and influencer marketing; built authentic relationships with patrons to enhance brand image and loyalty; collaborated with the marketing team on campaigns and promotions.

Education

Bachelor of Business Administration (BBA) - Marketing Major at Southern Alberta Institute of Technology (SAIT)
January 1, 2022 - January 1, 2026

Qualifications

Pro Serve Certification
September 26, 2021 - September 26, 2026
Microsoft Office Specialist
March 16, 2022 - March 22, 2026

Industry Experience

Media & Entertainment, Retail, Professional Services