Shawon Das

Own a half-million-dollar quarterly revenue portfolio across 100+ SMB and agency clients, driving strategic web marketing growth in e-commerce, SaaS, fintech, travel, and tech. Develop and execute advanced full-funnel growth strategies leveraging Reddit community insights, optimized ad formats, retargeting, and ML-driven audience expansion. Lead optimizations improving CPA, ROAS, funnel conversions, CTR, and overall campaign efficiency. Guide Q4 seasonal planning and scalable ad investments to accelerate testing across markets. Serve as strategic advisor to agency partners, shaping long-term plans, creative frameworks, account structuring, and cross-channel alignment. Analyze campaign data to deliver actionable insights, trend forecasts, and performance narratives to senior stakeholders. Collaborate with Product, Support, and Marketing on critical product improvements and beta rollouts (Lead Gen, Performance Max, Audience Tools). Reactivate dormant accounts and unlock new revenue throu

Led digital marketing for B2B and consumer brands, achieving major traffic and revenue milestones. 0-to-55k search traffic in 7 months for an eCommerce beverage brand; £140k revenue closed from a B2B web/lead-gen funnel; 36% of revenue from email marketing; $300k to $1m revenue for a wellness Amazon brand; 0-to-12k search traffic in 6 months for an Amazon agency; 250% traffic rise in 1.5 years for a fintech firm; 120x organic traffic and 18x keyword growth for a fintech mobile app; 10x organic traffic growth to 10k for an eCommerce wedding-dresses brand. Implemented automated email campaigns with behavioral triggers and predictive modeling, boosting email opens by 85% and CTR by 120%. Collaborated with product on voice-search optimization, boosting voice-driven conversions by 50%. Initiated micro-influencer program with AI sentiment analysis, delivering 300% more brand mentions and 25% uplift in social-sales. Mentored teams and drove cross-functional alignment to exceed quarterly targ

Led a transition to a data-driven, web-marketing focused approach, implementing advanced analytics tools and ML-driven optimization to improve ROI by 75% and CAC by 40%. Developed a comprehensive content marketing strategy leveraging AI-generated content and predictive analytics, resulting in a 150% increase in organic traffic and a 90% uplift in lead quality.