Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I'm Shada Qamhawi, a senior design and visual communication leader with over 15 years of experience delivering brand systems, campaigns, and visual design strategies for global organizations. I excel at translating complex business, policy, and operational messaging into clear visual communication across print, digital, and presentation platforms, and I love collaborating with communications, marketing, and leadership teams to build scalable design systems that sustain consistent messaging across international markets. I’m passionate about turning challenging content into engaging, accessible visuals and guiding cross-functional teams from concept through production. My work spans healthcare, corporate branding, and public campaigns, and I’m dedicated to maintaining high design standards while delivering on ambitious timelines.…I'm Shada Qamhawi, a senior design and visual communication leader with over 15 years of experience delivering brand systems, campaigns, and visual design strategies for global organizations. I excel at translating complex business, policy, and operational messaging into clear visual communication across print, digital, and presentation platforms, and I love collaborating with communications, marketing, and leadership teams to build scalable design systems that sustain consistent messaging across international markets. I’m passionate about turning challenging content into engaging, accessible visuals and guiding cross-functional teams from concept through production. My work spans healthcare, corporate branding, and public campaigns, and I’m dedicated to maintaining high design standards while delivering on ambitious timelines.

Shada Qamhawi

Creative Director, Art Director, Designer, +2





I'm Shada Qamhawi, a senior design and visual communication leader with over 15 years of experience delivering brand systems, campaigns, and visual design strategies for global organizations. I excel at translating complex business, policy, and operational messaging into clear visual communication across print, digital, and presentation platforms, and I love collaborating with communications, marketing, and leadership teams to build scalable design systems that sustain consistent messaging across international markets. I’m passionate about turning challenging content into engaging, accessible visuals and guiding cross-functional teams from concept through production. My work spans healthcare, corporate branding, and public campaigns, and I’m dedicated to maintaining high design standards while delivering on ambitious timelines.…I'm Shada Qamhawi, a senior design and visual communication leader with over 15 years of experience delivering brand systems, campaigns, and visual design strategies for global organizations. I excel at translating complex business, policy, and operational messaging into clear visual communication across print, digital, and presentation platforms, and I love collaborating with communications, marketing, and leadership teams to build scalable design systems that sustain consistent messaging across international markets. I’m passionate about turning challenging content into engaging, accessible visuals and guiding cross-functional teams from concept through production. My work spans healthcare, corporate branding, and public campaigns, and I’m dedicated to maintaining high design standards while delivering on ambitious timelines.

Available to hire

I’m Shada Qamhawi, a senior design and visual communication leader with over 15 years of experience delivering brand systems, campaigns, and visual design strategies for global organizations. I excel at translating complex business, policy, and operational messaging into clear visual communication across print, digital, and presentation platforms, and I love collaborating with communications, marketing, and leadership teams to build scalable design systems that sustain consistent messaging across international markets.

I’m passionate about turning challenging content into engaging, accessible visuals and guiding cross-functional teams from concept through production. My work spans healthcare, corporate branding, and public campaigns, and I’m dedicated to maintaining high design standards while delivering on ambitious timelines.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Arabic

Fluent

French

Intermediate

Work Experience

Design Director at Consulum

March 1, 2022 - December 1, 2025

Led visual design and communication delivery for international clients across Europe, the Middle East, Asia, and Africa. Directed the design process from concept development through final production across reports, campaigns, presentations, and digital content. Developed scalable brand systems and visual frameworks supporting consistent communication across 3+ international markets. Translated complex business, policy, and research content into clear visual storytelling and structured communication materials. Collaborated closely with communications and strategy teams to design engaging content supporting organisational messaging and stakeholder engagement. Delivered high-quality design outputs across print and digital formats while maintaining strict brand governance and visual consistency.

Lead Designer at Independent Consultant

January 1, 2020 - March 1, 2022

Delivered branding, communication campaigns, publications, and executive-level presentation design for corporate and communications clients. Managed 4-8 concurrent projects, balancing conceptual design thinking with production delivery under tight deadlines. Developed visual assets including reports, presentations, campaign graphics, and digital communications. Collaborated directly with senior stakeholders to translate business objectives into effective visual communication solutions. Specialized in visual communication strategy, brand identity and design systems, information design and visual storytelling, and cross-functional stakeholder collaboration.

Lead Designer at Portland Communications

February 1, 2016 - December 1, 2019

Led brand and visual communications work for global healthcare and corporate communications accounts including AbbVie, BioMarin, Bill & Melinda Gates Foundation, Pfizer, and Novartis. Translated complex scientific and policy messaging into clear visual communication materials including reports, presentations, infographics, and campaign assets. Applied complex corporate identity and brand guideline systems across 4 global markets. Supported campaign strategy development through structured visual storytelling and information design. Contributed to internal design workflow improvements to support faster turnaround and consistent quality.

Creative Director at Impact BBDO

June 1, 2001 - July 1, 2014

Directed integrated brand and communication campaigns for regional and global clients including Pepsi and Emirates Airlines. Led multidisciplinary creative teams delivering campaigns across print, digital, and broadcast platforms. Established structured creative development processes covering concept generation, critique, and final delivery. Ensured consistent execution of brand identity systems across multiple regional markets. Maintained high design standards across both print and digital formats.

Art Director at Idea DDB

January 1, 2000 - June 1, 2001

Art Director in Jordan office, delivering integrated brand and advertising campaigns for regional clients.

Graphic Designer at ImageNet

January 1, 1998 - December 1, 1999

Graphic Designer in Jordan, creating visual assets for client campaigns and brand materials.