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I am a senior web designer and digital experience specialist with 15+ years of experience crafting high-performing websites, landing pages, and digital campaigns for national brands and corporate environments. I excel at UX/UI design, conversion optimization, and collaborating with development teams to deliver engaging digital experiences that improve usability, lead generation, and brand visibility. I blend strong visual design with data-driven optimization to boost website performance, search visibility, and user engagement across multi-brand environments.…I am a senior web designer and digital experience specialist with 15+ years of experience crafting high-performing websites, landing pages, and digital campaigns for national brands and corporate environments. I excel at UX/UI design, conversion optimization, and collaborating with development teams to deliver engaging digital experiences that improve usability, lead generation, and brand visibility. I blend strong visual design with data-driven optimization to boost website performance, search visibility, and user engagement across multi-brand environments.

Luis Martinez

Web Designer, UX Designer, UI Designer, +4

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I am a senior web designer and digital experience specialist with 15+ years of experience crafting high-performing websites, landing pages, and digital campaigns for national brands and corporate environments. I excel at UX/UI design, conversion optimization, and collaborating with development teams to deliver engaging digital experiences that improve usability, lead generation, and brand visibility. I blend strong visual design with data-driven optimization to boost website performance, search visibility, and user engagement across multi-brand environments.…I am a senior web designer and digital experience specialist with 15+ years of experience crafting high-performing websites, landing pages, and digital campaigns for national brands and corporate environments. I excel at UX/UI design, conversion optimization, and collaborating with development teams to deliver engaging digital experiences that improve usability, lead generation, and brand visibility. I blend strong visual design with data-driven optimization to boost website performance, search visibility, and user engagement across multi-brand environments.

Available to hire

I am a senior web designer and digital experience specialist with 15+ years of experience crafting high-performing websites, landing pages, and digital campaigns for national brands and corporate environments. I excel at UX/UI design, conversion optimization, and collaborating with development teams to deliver engaging digital experiences that improve usability, lead generation, and brand visibility.

I blend strong visual design with data-driven optimization to boost website performance, search visibility, and user engagement across multi-brand environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Italian

Advanced

Work Experience

Senior Web Designer / Digital Experience Lead at ECMD, Inc.

January 1, 2012 - Present

Lead website design and digital experience initiatives for multiple national building product brands, focusing on UX optimization, landing page performance, and digital acquisition experiences. Design and manage company websites, landing pages, and digital marketing platforms across multiple brands. Collaborate with developers using ASP.NET MVC architecture to implement modern web features and design improvements. Create UX improvements and conversion optimized landing pages supporting digital campaigns and lead generation initiatives. Develop website structures and SEO friendly architecture improving organic visibility and usability. Execute design improvements based on analytics insights, user behavior data, and CRO testing. Partner with marketing teams to align website design with brand strategy and digital campaigns.

Creative Director (Web & Digital) at Zimmerman Advertising

January 1, 2008 - December 31, 2012

Led digital creative strategy and website design initiatives for major national brands within a leading advertising agency environment. Designed websites and digital campaign experiences for national brands. Managed web projects from concept through launch. Collaborated with marketing strategists, developers, and creative teams to deliver integrated campaigns.

Creative Director at Worldata

January 1, 2003 - December 31, 2008

Designed websites, digital marketing assets, and campaign collateral. Managed design teams and production workflows. Developed brand guidelines and digital design systems. Managed web design projects from concept through launch.