Trifon Dimov

Sales and Marketing Consultant responsible for developing and executing a holistic marketing strategy for growth and enabling an omnichannel digital approach. Aligned sales and marketing, closed gaps between teams. Led data-driven optimization of customer journeys, boosting website conversions by 40% and improving customer experience. Developed GTM campaign for a Domain Registration Platform with 40% trial activation. Led development of a new website increasing traffic by 40%. Adopted a customer-centric approach using behavioral analytics (Hootjar) to improve lead generation by 30%. Built cross-team collaboration strategy, and leveraged generative AI platforms to enhance readiness of the sales team.

Responsible for developing and executing a holistic marketing strategy to drive growth and enable an omnichannel digital approach. Implemented best practices to close the gap between Sales and Marketing. Led data-driven optimization of customer journeys, resulting in a 40% increase in website conversions and improved customer experience. Developed a GTM campaign for the Domain Registration Platform, achieving 40% trial activation. Led the creation of a new website increasing traffic by 40%. Adopted a customer-centric approach using behavioral analytics to improve lead generation by 30%. Built a cross-team collaboration strategy to increase sales readiness using Generative AI platforms.

Lead end-to-end campaign management for B2B IT marketing; develop and execute data-driven GTM strategies leveraging AI and tools like ChatGPT, Surfer SEO, and related platforms. Drive cross-functional collaboration to align sales and marketing, optimize customer journeys, and improve website conversions. Implement AI-powered campaigns to enhance efficiency and impact, contributing to overall growth and performance metrics.