Kyle Oeschger

Senior Graphic Designer and Digital Marketer at Evolution Group USA

Created and produced innovative bike graphics, colours and designs, and marketing collateral for local and international brands including Raleigh, Academy Sports, Bike Mate, Diamondback Volcan, Monark, Marvel and Eurosport. Developed graphics for a variety of bicycles including mountain, road, BMX and kids bikes. Collaborated with product development teams to ensure designs align with brand identity. Produced digital mock-ups and prototypes using Adobe Photoshop, Illustrator and other tools. Researched industry trends and customer preferences to guide decisions. Iterated designs based on stakeholder feedback. Coordinated with manufacturers to apply graphics to bike frames and components. Maintained high attention to detail and ensured final designs met quality standards. Led branding initiatives for Skelcore and Gold’s Gym nutrition, clothing and equipment lines.

Graphic Designer at Brand Alive Group

Produced innovative design projects from concept to production. Translated high-level designs into production-ready formats. Responsible for identity and brand development and creation of marketing materials for clients in logistics, healthcare, finance and construction. Conceptualised, designed and produced campaigns aligned to brand strategy. Utilised brand films, digital campaigns, print and radio to engage audiences. Collaborated with creative teams to produce captivating communications and worked with internal partners and external vendors to distribute work across channels. Demonstrated proficiency in Adobe suite, MS Office and Keynote. Able to translate coaching and sport performance insights into design of sporting equipment, gear and apparel, and mentored team members to meet deadlines.

Head Water Polo Coach at Beaulieu College

Developed a training and motivation programme to build skills of young athletes in competitive water polo. Prepared training sessions and planned physical workouts to improve strength and stamina. Provided instruction on techniques to enhance skill and performance.

Marketing Coordinator at Sweet N Sassy Bows

Worked closely with the head of marketing to ensure high-quality marketing material was distributed to clients. Managed brand activations and social media profiles. Acted as communications liaison between brands and clients. Conceptualised, designed and produced material aligned to brand strategy.

Brand Ambassador at Spiced Events and G & G Productions

Introduced consumers to products and drove promotions through marketing events and demonstrations. Prepared and rolled out promotional events to engage a wider audience. Material was distributed to clients and acted as the communication liaison between brands and clients.