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Hi, I’m Ufuk Mamikoglu, a Product Marketing Manager with 5+ years of experience driving GTM strategy, product launches, competitive intelligence, and revenue growth in enterprise B2B SaaS environments. I design data-driven messaging, competitive frameworks, and sales enablement playbooks that boost win rates and productivity across US, EMEA, and global markets. At IQVIA, I led GTM for digital health products, built CI frameworks and enablement tools, and contributed to a +20% win rate and +15% improvement in close rates through AI-driven coaching and cross-functional rollout of three product launches.…Hi, I’m Ufuk Mamikoglu, a Product Marketing Manager with 5+ years of experience driving GTM strategy, product launches, competitive intelligence, and revenue growth in enterprise B2B SaaS environments. I design data-driven messaging, competitive frameworks, and sales enablement playbooks that boost win rates and productivity across US, EMEA, and global markets. At IQVIA, I led GTM for digital health products, built CI frameworks and enablement tools, and contributed to a +20% win rate and +15% improvement in close rates through AI-driven coaching and cross-functional rollout of three product launches.

Ufuk Mamikoglu

Content Creator, Graphic Designer, Brand Designer, +2

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Hi, I’m Ufuk Mamikoglu, a Product Marketing Manager with 5+ years of experience driving GTM strategy, product launches, competitive intelligence, and revenue growth in enterprise B2B SaaS environments. I design data-driven messaging, competitive frameworks, and sales enablement playbooks that boost win rates and productivity across US, EMEA, and global markets. At IQVIA, I led GTM for digital health products, built CI frameworks and enablement tools, and contributed to a +20% win rate and +15% improvement in close rates through AI-driven coaching and cross-functional rollout of three product launches.…Hi, I’m Ufuk Mamikoglu, a Product Marketing Manager with 5+ years of experience driving GTM strategy, product launches, competitive intelligence, and revenue growth in enterprise B2B SaaS environments. I design data-driven messaging, competitive frameworks, and sales enablement playbooks that boost win rates and productivity across US, EMEA, and global markets. At IQVIA, I led GTM for digital health products, built CI frameworks and enablement tools, and contributed to a +20% win rate and +15% improvement in close rates through AI-driven coaching and cross-functional rollout of three product launches.

Available to hire

Hi, I’m Ufuk Mamikoglu, a Product Marketing Manager with 5+ years of experience driving GTM strategy, product launches, competitive intelligence, and revenue growth in enterprise B2B SaaS environments.

I design data-driven messaging, competitive frameworks, and sales enablement playbooks that boost win rates and productivity across US, EMEA, and global markets. At IQVIA, I led GTM for digital health products, built CI frameworks and enablement tools, and contributed to a +20% win rate and +15% improvement in close rates through AI-driven coaching and cross-functional rollout of three product launches.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Turkish

Fluent

French

Intermediate

Work Experience

Product Marketing Manager, GTM Strategy at IQVIA

April 1, 2023 - July 1, 2025

Global leader in healthcare analytics and technology. Drove product positioning, value proposition design, and messaging frameworks for digital healthcare SaaS products across US and EMEA; contributed to a +20% increase in win rates. Led GTM for 3 product launches across 3 regions, coordinating cross-functional rollouts with Sales, Product, and Marketing. Built competitive intelligence frameworks (battlecards, objection-handling guides, competitor benchmarking) and developed sales enablement toolkits via Highspot, boosting sales productivity by +10%. Supported quarterly win/loss programs with 20+ customer interviews and VoC sessions; translated insights into roadmap priorities and messaging refinements. Delivered 200+ enablement sessions globally; contributed to a +15% improvement in close rates through AI-driven sales coaching.

Revenue Operations Analyst at KoçSistem (Koç Group)

September 1, 2020 - August 1, 2022

Enterprise IT & technology solutions provider within Koç Holding — Fortune Global 500. Managed end-to-end revenue cycle processes including proposal development, pricing alignment, and cross-functional deal coordination for 5–10 enterprise accounts; drove 30+ presales submissions. Owned CRM pipeline accuracy in Salesforce, built revenue forecasting dashboards, and tracked deal progression metrics to support data-driven sales decisions. Identified recurring deal blockers and customer objections through pipeline analysis, translating insights into actionable improvements for sales messaging and win-rate optimization.

Sales Analyst Intern at Prysmian Group

March 1, 2018 - February 1, 2019

Conducted sales data analysis, proposal preparation, and competitive pricing analysis to identify market opportunities.

Fundraising Representative at Greenpeace

October 1, 2016 - September 1, 2017

Achieved top 10% conversion performance among regional teams through persuasive field messaging and donor engagement.