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I'm a creative strategist and content producer who translates business goals into platform-native content that scales organically. At Fold Social, I lead end-to-end social strategy and execution across platforms while staying fully aligned with each client's existing branding. I grew a small business client account from 2K to 12K+ followers in under a year using organic social only. I'm ready to bring that mix of taste, structure, and performance discipline to a fast-moving team that moves quickly and ships great work.…I'm a creative strategist and content producer who translates business goals into platform-native content that scales organically. At Fold Social, I lead end-to-end social strategy and execution across platforms while staying fully aligned with each client's existing branding. I grew a small business client account from 2K to 12K+ followers in under a year using organic social only. I'm ready to bring that mix of taste, structure, and performance discipline to a fast-moving team that moves quickly and ships great work.

Mark Gutheim

Video Editor, Content Producer, Creative Producer, +2

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I'm a creative strategist and content producer who translates business goals into platform-native content that scales organically. At Fold Social, I lead end-to-end social strategy and execution across platforms while staying fully aligned with each client's existing branding. I grew a small business client account from 2K to 12K+ followers in under a year using organic social only. I'm ready to bring that mix of taste, structure, and performance discipline to a fast-moving team that moves quickly and ships great work.…I'm a creative strategist and content producer who translates business goals into platform-native content that scales organically. At Fold Social, I lead end-to-end social strategy and execution across platforms while staying fully aligned with each client's existing branding. I grew a small business client account from 2K to 12K+ followers in under a year using organic social only. I'm ready to bring that mix of taste, structure, and performance discipline to a fast-moving team that moves quickly and ships great work.

Available to hire

I’m a creative strategist and content producer who translates business goals into platform-native content that scales organically. At Fold Social, I lead end-to-end social strategy and execution across platforms while staying fully aligned with each client’s existing branding. I grew a small business client account from 2K to 12K+ followers in under a year using organic social only.

I’m ready to bring that mix of taste, structure, and performance discipline to a fast-moving team that moves quickly and ships great work.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Video Editor at Fold Social

February 1, 2025 - Present

Directs social strategy and creative execution for two client brands, owning planning, production standards, and performance outcomes. Scaled clients over time through repeatable content pillars and a weekly cadence. Edited breakout videos to 3M+ views by optimizing hook, pacing, and retention-focused structure. Managed clients across Instagram, Facebook, YouTube, and TikTok; consulted remote clients on filming, provided shot lists and capture guidance to improve output, quality, and consistency.

Social Media Manager | Creative Producer | Video Editor at BD Digital Media

September 1, 2023 - October 1, 2025

Produced engaging content tailored for social media using Adobe Creative Cloud Apps. Consulted directly with clients to strategize and implement tailored marketing campaigns. Designed and optimized ads for social platforms including Instagram and Facebook. Operated in a small, fast-paced creative team to deliver high-quality content efficiently.

Field Marketing Brand Ambassador at DePaul University

June 1, 2023 - September 1, 2023

Educated consumers about product benefits and enhanced brand awareness through direct, in-person engagement. Executed face-to-face marketing initiatives to expand brand presence.

Social Media Manager | Creative Producer | Video Editor at Guayakí Yerba Mate

June 1, 2023 - September 1, 2023

Produced engaging social content, coordinated filming, and created shot lists to enhance brand presence and audience engagement.