Hi, I’m Jade Smukat, a multilingual Social Media & Digital Content Manager with a proven track record of growing audiences and boosting brand visibility across Instagram, TikTok, YouTube, and paid social. I specialize in content strategy, platform-native formats, community growth, and performance analysis within media, TV, and entertainment environments. I also bring strong analytics, trend-led content, and cross-functional collaboration to every campaign. I’m fluent in German, English, French, and Persian, and I thrive in fast-paced, collaborative settings where journalists, producers, and editors work together to tell engaging stories. I love turning data into creative ideas and turning ideas into scalable campaigns that resonate with diverse audiences.

Jade Smukat

Hi, I’m Jade Smukat, a multilingual Social Media & Digital Content Manager with a proven track record of growing audiences and boosting brand visibility across Instagram, TikTok, YouTube, and paid social. I specialize in content strategy, platform-native formats, community growth, and performance analysis within media, TV, and entertainment environments. I also bring strong analytics, trend-led content, and cross-functional collaboration to every campaign. I’m fluent in German, English, French, and Persian, and I thrive in fast-paced, collaborative settings where journalists, producers, and editors work together to tell engaging stories. I love turning data into creative ideas and turning ideas into scalable campaigns that resonate with diverse audiences.

Available to hire

Hi, I’m Jade Smukat, a multilingual Social Media & Digital Content Manager with a proven track record of growing audiences and boosting brand visibility across Instagram, TikTok, YouTube, and paid social. I specialize in content strategy, platform-native formats, community growth, and performance analysis within media, TV, and entertainment environments. I also bring strong analytics, trend-led content, and cross-functional collaboration to every campaign.

I’m fluent in German, English, French, and Persian, and I thrive in fast-paced, collaborative settings where journalists, producers, and editors work together to tell engaging stories. I love turning data into creative ideas and turning ideas into scalable campaigns that resonate with diverse audiences.

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Experience Level

Language

German
Fluent
English
Advanced
French
Advanced
Persian
Advanced

Work Experience

Sales Manager Audio & Video (Brand Content) at Les Echos – Le Parisien Group (LVMH)
January 1, 2024 - July 1, 2025
Developed branded content concepts for social, video, and podcast campaigns, aligning advertiser goals with editorial and audience expectations. Contributed to the creation of multi-format brand campaigns including social video, paid social assets, podcasts, and editorial content. Acted as the main coordination point between journalists, production teams, and advertisers to ensure smooth content delivery and brand alignment. Supported campaign performance tracking and reporting, ensuring KPIs around reach, engagement, and visibility were met. Participated in pitching and launch of a new brand content offering with a strong focus on digital and social-first formats.
Social Media & Community Manager at Fremantle Media
September 1, 2022 - October 1, 2023
Owned social media strategy and daily content execution for 3 national TV shows across Instagram, TikTok, and Facebook. Grew Question pour un Champion’s Instagram from 30K to ~80K followers through new formats and improved on-set content. Launched and scaled the show’s TikTok channel from 0 to 100K+ followers in under 6 months. Produced and coordinated on-set social content in collaboration with production teams. Monitored performance using platform insights and Google Analytics to refine strategy. Collaborated with producers, broadcasters, and editorial teams to align social strategy with programming goals.
Digital Marketing Manager at Prisma Media
March 1, 2022 - September 1, 2022
Managed digital and social activations for major media brands including Capital, Gala, Femme Actuelle, and GEO. Coordinated branded campaigns and prize activations to drive traffic and engagement. Led the Christmas Advent Calendar campaign with 25 daily digital activations. Analyzed first-party audience data to optimize campaign formats. Served as primary contact for reporting and post-campaign insights.
Digital Marketing Project Manager (Student Role) at Gruner + Jahr
June 1, 2021 - March 1, 2022
Managed an average of 14 digital campaigns per week across 7 major media brands. Centralized campaign ownership as sole point of coordination. Worked with agencies, IT teams, and stakeholders to ensure campaign delivery. Delivered performance reports and coordinated campaign logistics.

Education

Bachelor in International Management at University of Bremen
October 1, 2017 - October 1, 2021
Master’s in Social Media & Content Strategy at ISCOM Paris
September 1, 2022 - September 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services