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Hello! I’m a performance-oriented marketing graduate from Erasmus University with hands-on experience in TikTok Ads, DTC e-commerce, CRO, copywriting, and localization. I blend academic rigor with practical execution across campaigns, experiments, and AI-enabled workflows to drive measurable growth. Outside the day-to-day, I thrive in fast-moving teams that value ownership, curiosity, and commercial thinking. From building AI-assisted marketing processes to refining go-to-market strategies for identity games and fashion brands, I’m driven by turning data into action and delivering value quickly.…Hello! I’m a performance-oriented marketing graduate from Erasmus University with hands-on experience in TikTok Ads, DTC e-commerce, CRO, copywriting, and localization. I blend academic rigor with practical execution across campaigns, experiments, and AI-enabled workflows to drive measurable growth. Outside the day-to-day, I thrive in fast-moving teams that value ownership, curiosity, and commercial thinking. From building AI-assisted marketing processes to refining go-to-market strategies for identity games and fashion brands, I’m driven by turning data into action and delivering value quickly.

Bora Burak Goker

Growth Marketer, SEO Expert, Content Strategist, +5

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Hello! I’m a performance-oriented marketing graduate from Erasmus University with hands-on experience in TikTok Ads, DTC e-commerce, CRO, copywriting, and localization. I blend academic rigor with practical execution across campaigns, experiments, and AI-enabled workflows to drive measurable growth. Outside the day-to-day, I thrive in fast-moving teams that value ownership, curiosity, and commercial thinking. From building AI-assisted marketing processes to refining go-to-market strategies for identity games and fashion brands, I’m driven by turning data into action and delivering value quickly.…Hello! I’m a performance-oriented marketing graduate from Erasmus University with hands-on experience in TikTok Ads, DTC e-commerce, CRO, copywriting, and localization. I blend academic rigor with practical execution across campaigns, experiments, and AI-enabled workflows to drive measurable growth. Outside the day-to-day, I thrive in fast-moving teams that value ownership, curiosity, and commercial thinking. From building AI-assisted marketing processes to refining go-to-market strategies for identity games and fashion brands, I’m driven by turning data into action and delivering value quickly.

Available to hire

Hello! I’m a performance-oriented marketing graduate from Erasmus University with hands-on experience in TikTok Ads, DTC e-commerce, CRO, copywriting, and localization. I blend academic rigor with practical execution across campaigns, experiments, and AI-enabled workflows to drive measurable growth.

Outside the day-to-day, I thrive in fast-moving teams that value ownership, curiosity, and commercial thinking. From building AI-assisted marketing processes to refining go-to-market strategies for identity games and fashion brands, I’m driven by turning data into action and delivering value quickly.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Turkish

Fluent

Dutch

Beginner

Work Experience

Freelance Growth Marketer at bora.com

January 1, 2025 - Present

Remote growth marketing consultant. Led internal communications design for iO Digital, helped define GTM strategy, brand development, and product development for strategic partnerships (Identity Games / VisionW ork BV). Developed a strategic marketing plan and growth priorities to drive identity and market expansion.

Marketing Specialist at Eloria

May 1, 2024 - September 1, 2024

Built and positioned a women's fashion e-commerce brand through market validation, consumer research, and brand identity development. Tested 45 products using structured experimentation frameworks to identify scalable growth opportunities. Managed TikTok Ads, DTC & Growth Marketing, CRO, and localization; localized campaigns for Dutch and Belgian audiences; coordinated with international suppliers and aligned product selection with brand positioning and margins.

Marketing Specialist at The Maritime Marketeer

January 1, 2024 - June 1, 2024

Wrote landing pages, LinkedIn, and email copy tailored to client positioning and audience intent across campaign touchpoints. Segmented and organized a 5,400+ contact database to improve targeting.

Affiliate Manager / SEO Specialist at Ace Home Gym

January 1, 2023 - November 1, 2023

Built and managed an SEO-driven affiliate website as an independent project. Identified high-intent, low-competition keywords using Ahrefs and created SEO content designed to attract commercially viable traffic. Sourced affiliate offers through CJ and tested partnerships based on revenue potential and fit.

Project Manager at Suat Ayoz Traffic Victims Association

June 1, 2019 - August 1, 2019

Delivered traffic safety education to 150 children through in-person training and managed a team of other teachers.

Project Leader at deyader.org.tr

June 1, 2019 - August 1, 2019

Organized and led youth volunteer groups supporting the disabled, elderly, environmental initiatives, and street animal welfare.

Performance Marketing Specialist at Eloria

May 2, 2024 - September 20, 2024

Built and positioned a women's fashion e-commerce brand through market validation, consumer research, and brand identity development. Tested 45 products using structured experiments to identify scalable growth opportunities. Managed TikTok ad budgets up to $4,585 per month and improved page conversion rate by 1.03% through A/B testing and CRO. Localised campaigns for Dutch and Belgian audiences; coordinated with international suppliers and aligned product selection with brand positioning and margin goals.

Freelance Growth Marketer at Scale with Bora (bora.com)

January 1, 2025 - Present

Led internal communications design for iODigital in partnership with Soapbox B.V. Developed marketing strategy and growth priorities, and crafted a strategic business plan and marketing approach for Identity Games. Focused on product positioning and go-to-market execution to drive brand growth.

Project Leader at dayader.org.tr

June 1, 2019 - August 31, 2019

Organized and led youth volunteer groups supporting the disabled, elderly, environmental initiatives, and street animal welfare.