Developed and executed end-to-end digital content strategies for 50+ global brands including National Geographic, Google, The North Face, Amazon Prime, YouTube Originals, Reebok, Flipkart, Levi's, Canon and Cipla. Led storytelling and content strategy across branded content, docs, films, ad campaigns, and social media; guided multi-platform distribution and data-driven optimization; collaborated with creative, production and sales teams to align with business objectives and brand vision; managed content lifecycle from ideation to execution to ensure brand integrity and audience engagement. Delivered high-quality, deadline-driven projects supporting global campaigns and online promotions.

Senior Executive - Branded Content at MTV | Viacom18

February 1, 2021 - April 1, 2022

Facilitated production planning and coordinated pre- and post-production workflows including shoots and editing. Gained hands-on experience in branded content and storytelling for visual media and multi-channel campaigns.

Intern at LMB Productions

September 1, 2014 - February 1, 2015

Supported production and post-production tasks, assisted with shoots, editing, and content prep; contributed to on-site production logistics and post-production workflows.