Hi, I'm Alex Rawlings, a senior marketing professional with 20+ years’ experience across agency, client-side and freelance consulting. I help small and growing businesses clarify their proposition, connect meaningfully with customers and deliver structured, creative marketing activity that delivers measurable results. Currently I provide senior-level marketing support as a freelance consultant, building embedded leadership, strategy and hands-on delivery, with a focus on long-term partnerships and practical ROI through campaigns, events and content.

Alex Rawlings

Hi, I'm Alex Rawlings, a senior marketing professional with 20+ years’ experience across agency, client-side and freelance consulting. I help small and growing businesses clarify their proposition, connect meaningfully with customers and deliver structured, creative marketing activity that delivers measurable results. Currently I provide senior-level marketing support as a freelance consultant, building embedded leadership, strategy and hands-on delivery, with a focus on long-term partnerships and practical ROI through campaigns, events and content.

Available to hire

Hi, I’m Alex Rawlings, a senior marketing professional with 20+ years’ experience across agency, client-side and freelance consulting. I help small and growing businesses clarify their proposition, connect meaningfully with customers and deliver structured, creative marketing activity that delivers measurable results.

Currently I provide senior-level marketing support as a freelance consultant, building embedded leadership, strategy and hands-on delivery, with a focus on long-term partnerships and practical ROI through campaigns, events and content.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Work Experience

Freelance Marketing, Creative & SME Development Consultant at Self-Employed / Freelance
January 1, 2018 - Present
Providing senior-level marketing support to micro and small businesses, delivering strategic input and practical delivery without the need for a full-time hire. Engaged in developing marketing strategies aligned to commercial goals, planning and delivering email campaigns, events, content and lead-generation initiatives. Built structured creative workshops to unlock brand clarity and customer insight; mentored junior team members; represented businesses at industry events and conferences; and generated new business opportunities through awards submissions and campaigns. Engagements often evolved into long-term partnerships with embedded leadership and hands-on delivery.
Marketing Manager – Specialist Property Division (Part-Time) at Towergate Insurance
January 1, 2014 - January 1, 2018
Led a small agile team, mentored junior staff and delivered visibility and lead generation in a part-time capacity for the Specialist Property division.
Marketing Manager – E-Delivery Team at Towergate Insurance
January 1, 2012 - January 1, 2014
Acted as internal agency lead supporting 16 business units across PPC, SEO, web, content and social media. Managed project intake, prioritisation, delivery and reporting while advising stakeholders on best practice and budget use.

Education

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Qualifications

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Industry Experience

Professional Services, Financial Services, Media & Entertainment