I am a growth and CRM marketing professional focused on improving user engagement, conversion, and lead generation through targeted, data-driven communication strategies. I have experience across international markets and end-to-end campaign execution. I am the co-founder of a healthtech startup, leading user acquisition and brand development. I thrive in collaborative environments, work well with cross-functional teams, and enjoy turning data insights into actionable marketing programs that drive measurable results.

Sara Vujisić

I am a growth and CRM marketing professional focused on improving user engagement, conversion, and lead generation through targeted, data-driven communication strategies. I have experience across international markets and end-to-end campaign execution. I am the co-founder of a healthtech startup, leading user acquisition and brand development. I thrive in collaborative environments, work well with cross-functional teams, and enjoy turning data insights into actionable marketing programs that drive measurable results.

Available to hire

I am a growth and CRM marketing professional focused on improving user engagement, conversion, and lead generation through targeted, data-driven communication strategies. I have experience across international markets and end-to-end campaign execution. I am the co-founder of a healthtech startup, leading user acquisition and brand development.

I thrive in collaborative environments, work well with cross-functional teams, and enjoy turning data insights into actionable marketing programs that drive measurable results.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Croatian
Fluent
English
Advanced
Italian
Beginner
Spanish; Castilian
Beginner

Work Experience

Marketing Coordinator (CRM & Recruitment) at University of Pécs
September 1, 2025 - Present
Oversee CRM operations in Microsoft Dynamics for a pipeline of 3,500+ prospective student leads across international markets. Built segmentation and nurture workflows that boosted email engagement by ~25% and improved campaign responsiveness. Organized 10+ recruitment events with 70-80% attendance and managed end-to-end logistics to shorten post-event follow-up by ~30%. Designed and deployed MailerLite campaigns reaching 2,000+ contacts per send with 20-30% open rates and 5-8% CTR. Collaborated with marketing, admissions, and alumni to optimize messaging and lift lead-to-application conversions by ~15%. Led lead generation via forms, campaigns, and automated workflows, contributing to a 20% inbound-lead increase over 6 months. Monitored engagement and CRM behavior to refine strategies and advance lead progression.
Co-founder and Marketing Specialist at HealthMate
January 1, 2025 - Present
Co-founded a digital healthcare startup addressing accessibility challenges for international students navigating local healthcare systems. Defined and executed go-to-market strategy, acquiring 500+ early users within 6 months through campus-focused and digital channels. Built brand from zero, developing visual identity, tone of voice, and content ecosystem. Led all marketing initiatives across social media and campus channels, achieving 10–15% average engagement on short-form content. Produced and directed video campaigns reaching 20,000+ organic views monthly on TikTok and Instagram. Initiated and secured 5+ partnerships with student organizations and university networks to expand reach and adoption.

Education

BA at University of Pécs
September 1, 2022 - May 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Healthcare, Software & Internet, Professional Services

Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more