I am a results-driven Digital Marketing Strategist with 8+ years of experience orchestrating digital ecosystems for B2B and B2C clients across global markets, totaling 14+ years in the industry. My core strengths include SEO, SEM, PPC campaigns, content strategy, and data-driven marketing analytics, delivering measurable ROI and significantly increasing organic visibility. I excel at leading cross-functional teams, managing complex digital transformations, and developing unified brand systems that align messaging across channels to drive growth.

SAQIB TAUSIF

I am a results-driven Digital Marketing Strategist with 8+ years of experience orchestrating digital ecosystems for B2B and B2C clients across global markets, totaling 14+ years in the industry. My core strengths include SEO, SEM, PPC campaigns, content strategy, and data-driven marketing analytics, delivering measurable ROI and significantly increasing organic visibility. I excel at leading cross-functional teams, managing complex digital transformations, and developing unified brand systems that align messaging across channels to drive growth.

Available to hire

I am a results-driven Digital Marketing Strategist with 8+ years of experience orchestrating digital ecosystems for B2B and B2C clients across global markets, totaling 14+ years in the industry. My core strengths include SEO, SEM, PPC campaigns, content strategy, and data-driven marketing analytics, delivering measurable ROI and significantly increasing organic visibility.

I excel at leading cross-functional teams, managing complex digital transformations, and developing unified brand systems that align messaging across channels to drive growth.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate

Language

Urdu
Fluent
Hindi
Fluent
Panjabi, Punjabi
Fluent
English
Fluent
Arabic
Intermediate
Chinese
Intermediate
Japanese
Intermediate

Work Experience

Strategic Marketing Consultant at Freelance
August 1, 2025 - Present
Provide strategic marketing consultation focused on SEO optimization and comprehensive content planning for diverse client portfolios across multiple industries. Develop end-to-end digital strategies that drive measurable business growth with 30-50% improvements in key metrics. Deliver data-driven campaign optimization recommendations resulting in improved performance and ROI. Conduct competitive analysis and market research to identify growth opportunities and develop strategic marketing roadmaps.
Head of Digital at Vision Tech Solutions DMCC
May 1, 2024 - August 1, 2025
Led the digital marketing function across SEO, SEM, PPC, social media, email, and content marketing. Managed a cross-functional team of 10+ with a budget of $500K+ annually. Optimized e-commerce UX/UI, driving improvements in conversion rates and scalability. Leveraged analytics and CRM to provide actionable insights to leadership and implemented AI-powered automation to reduce costs while enhancing customer experience. Executed extensive A/B testing and user research to optimize the customer journey and retention.
Senior Sales and Marketing Specialist at Tayse
October 1, 2022 - January 1, 2024
Oversaw product development initiatives and project management aligned with market trends, resulting in the successful launch of 5+ new product lines. Guided cross-functional teams to ensure timely delivery, quality standards, and adoption of BI tools for 50+ stakeholders. Collaborated with senior leaders to identify customer pain points and improve satisfaction scores; designed dashboards and visualizations to support decision-making; coordinated marketing, sales, and product initiatives to ensure successful production outcomes.
Digital Marketing Consultant at Shaariq
October 1, 2020 - October 1, 2022
Drove growth through organic SEO and paid advertising, achieving 150% traffic increase. Designed outreach campaigns for 20+ client portfolios, managed content calendars (100+ pieces monthly), and analyzed analytics to optimize strategy. Led SEO planning, unified multi-channel messaging, and improved funnel performance with collaboration across graphics, web, product, and sales teams; drove 200% growth in organic visibility and 4.5:1 ROAS across campaigns.
Media and Marketing Executive at XtremeDigits
September 1, 2018 - December 1, 2020
Conducted comprehensive content audits for 50+ websites, ensuring SEO alignment and target audience relevance. Collaborated with product teams to document knowledge and improve onboarding by 60%. Executed keyword research, built dashboards tracking 100+ KPIs, and enhanced social media strategies, achieving 300% follower growth and 250% engagement growth. Produced high-quality content and documentation to support marketing and technical teams.
Assistant Network Administrator at Department of Auditor General (Contract)
January 1, 2012 - December 1, 2014
Installed and supported desktop/laptop systems; managed OS deployment, software updates, and antivirus. Maintained LAN infrastructure, including switches, patch panels, cabling, and IP addressing. Troubleshot network issues, supported printers, and assisted with security controls and Wi-Fi setup. Prepared technical documentation and coordinated with vendors for hardware procurement and repairs to minimize downtime.

Education

MPhil, Political Science at University of the Punjab
January 1, 2024 - January 1, 2026
Master’s Degree, International Relations at University of the Punjab
January 1, 2020 - January 1, 2022
Diploma, International Relations and Affairs at University of the Punjab
January 1, 2018 - January 1, 2020
BSc, Computer Science at University of the Punjab
January 1, 2007 - January 1, 2009

Qualifications

Project Management Certified
January 11, 2030 - March 26, 2026
Digital Marketing and E-Commerce Certified
January 11, 2030 - March 26, 2026
HubSpot Academy Certified (Inbound Marketing, Content Marketing, Email Marketing)
January 11, 2030 - March 26, 2026
SEMrush Certified, SEO Toolkit
January 11, 2030 - March 26, 2026
Google Ads Certified (Search, Display, Video)
January 11, 2030 - March 26, 2026
LinkedIn Marketing Solutions (Profile Optimization and Marketing Strategies)
January 11, 2030 - March 26, 2026
CCNA & MCITP
January 11, 2030 - March 26, 2026
Certificate in IT
January 11, 2030 - March 26, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Education, Retail