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I am a Content Creator and Marketing Professional with a strong focus on emotionally engaging, audience-first storytelling. I have experience developing and executing social media content strategies across Instagram and TikTok, with a particular strength in short-form video and brand-aligned messaging. I am passionate about wellness, beauty, and creating content that builds trust and connection.…

Dani-Kay Kirby

Content Creator, Social Media Manager, Brand Designer, +4

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I am a Content Creator and Marketing Professional with a strong focus on emotionally engaging, audience-first storytelling. I have experience developing and executing social media content strategies across Instagram and TikTok, with a particular strength in short-form video and brand-aligned messaging. I am passionate about wellness, beauty, and creating content that builds trust and connection.…

Available to hire

I am a Content Creator and Marketing Professional with a strong focus on emotionally engaging, audience-first storytelling.
I have experience developing and executing social media content strategies across Instagram and TikTok, with a particular strength in short-form video and brand-aligned messaging. I am passionate about wellness, beauty, and creating content that builds trust and connection.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Retail Sales Consultant | Key Holder at Thames Store (New Zealand)

December 1, 2023 - Present

Top sales performer in Thames store. Managed insurance & warranty claims, customer accounts, and repair processes. Key holder responsible for banking, opening/closing store, and end-of-day reconciliation. Invoice checking, stock takes, and POS system management. Provided technical support including mobile troubleshooting and repairs. Supported team operations and mentored new staff.

Content Creator at Brand Collaborations (Freelance) | With Dani-Kay

January 1, 2023 - Present

Plan, produce, and edit foto & video content for beauty, lifestyle, and travel brands. Execute campaigns across Instagram, TikTok, and YouTube. Create UGC aligned with brand objectives and audience targeting. Collaborate with PR teams and marketing managers to deliver campaign deliverables. Track and analyze content performance to improve engagement and conversion. Maintain content calendars and organize digital assets.

Talent Agent at In Touch Talent Agency

January 1, 2025 - Present

Auckland acting & TV commercial representation. Demonstrated professionalism and adaptability on fast-paced professional film sets.

Model at Bintang Model & Talent Agency

January 1, 2024 - December 31, 2025

Modelled for fashion and skin care brands. Participated in catwalk workshops and commercial shoots. Featured as background talent in major film productions alongside internationally recognized actors.

Administrative Assistant at Family Business

January 1, 2021 - Present

Provided general administration support, assisting with invoicing and document organization.

Administration Assistant at Pure Quality Services

January 1, 2020 - Present

Completed property appraisals and reporting. Managed business emails and documentation.

Data Entry Clerk at Weight Bridge – Tahuna

January 1, 2021 - Present

Processed tare weight records and completed data entry accurately. Provided customer service to transport operators.

Content Creator – Brand Collaborations at Freelance (Dani-Kay)

January 1, 2023 - Present

Plan and execute Instagram and TikTok content strategies aligned with brand goals and audience needs. Create Reels, captions, and short-form scripts to engage and convert. Develop content calendars and weekly ideas across beauty, lifestyle, and wellness. Collaborate with brands to ensure messaging is clear, aligned, and audience-appropriate. Analyze content performance and refine strategy based on insights. Produce content balancing storytelling with authenticity and brand trust.

Retail Sales Consultant (Key Holder) at Spark New Zealand

December 1, 2023 - Present

Deliver high-quality customer experiences through clear, empathetic communication. Recognized as a top sales performer through strong relationship-building. Support customers with problem-solving in sensitive or high-pressure situations. Manage store operations including reconciliations, stock, and administration. Mentor team members and contribute to a positive team environment.

Actor/Model - Representation at In Touch Talent Agency

January 1, 2025 - Present

Developing professional on-camera skills and seeking opportunities in acting and TV commercial work; building industry connections and audition readiness.

Administration & Accounts Support at Family Business

January 1, 2021 - December 31, 2021

Supported accounts using Xero; managed invoices and organized documentation.