I’m Pragya, a brand identity and packaging designer with a passion for translating wellness and lifestyle ideas into cohesive brand systems. I thrive on creating impact through strategic branding, packaging design, and compelling visuals across print, digital, and retail touchpoints. With experience across agencies and freelance branding projects, I enjoy building strong design narratives, collaborating with cross-functional teams, and delivering human-centered solutions that resonate with diverse audiences.

Pragya Bhandari

I’m Pragya, a brand identity and packaging designer with a passion for translating wellness and lifestyle ideas into cohesive brand systems. I thrive on creating impact through strategic branding, packaging design, and compelling visuals across print, digital, and retail touchpoints. With experience across agencies and freelance branding projects, I enjoy building strong design narratives, collaborating with cross-functional teams, and delivering human-centered solutions that resonate with diverse audiences.

Available to hire

I’m Pragya, a brand identity and packaging designer with a passion for translating wellness and lifestyle ideas into cohesive brand systems. I thrive on creating impact through strategic branding, packaging design, and compelling visuals across print, digital, and retail touchpoints.

With experience across agencies and freelance branding projects, I enjoy building strong design narratives, collaborating with cross-functional teams, and delivering human-centered solutions that resonate with diverse audiences.

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Language

English
Advanced

Work Experience

Creative & Copy Designer at ARM Worldwide
August 1, 2019 - November 30, 2019
Led branding, packaging, and design projects for clients; created social media posts and GIF animations; contributed to the overall brand identity and marketing collateral.
Creative & Copy Designer at ARM Worldwide
August 1, 2023 - Present
Design strategy and branding across print, digital, and on-site experiences; packaging and labeling systems for wellness products; developed Amazon branding, brochures, catalogs, and website banners; led stall design for World Food India 2023 and Aar 2025; produced social media campaigns.

Education

Bachelor of Arts (Honours) in English Literature at Panjab University, Chandigarh
January 1, 2013 - January 1, 2016
Postgraduate Diploma in Communication Design at Pearl Academy, Delhi
January 1, 2017 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Education, Other