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I'm a results-driven Marketing & Communications professional with hands-on experience managing end-to-end 360° marketing projects for global brands including Burger King, Mastercard, and McDonald's. I'm trilingual in French, English, and Arabic, and I blend strategic thinking, creative direction, and data-driven performance analysis to design and deliver high-impact integrated campaigns.…

Kenza El Haouari

Brand Strategist, Marketing Strategist, Digital Marketer, +6

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I'm a results-driven Marketing & Communications professional with hands-on experience managing end-to-end 360° marketing projects for global brands including Burger King, Mastercard, and McDonald's. I'm trilingual in French, English, and Arabic, and I blend strategic thinking, creative direction, and data-driven performance analysis to design and deliver high-impact integrated campaigns.…

Available to hire

I’m a results-driven Marketing & Communications professional with hands-on experience managing end-to-end 360° marketing projects for global brands including Burger King, Mastercard, and McDonald’s.

I’m trilingual in French, English, and Arabic, and I blend strategic thinking, creative direction, and data-driven performance analysis to design and deliver high-impact integrated campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

French

Fluent

English

Fluent

Arabic

Fluent

Spanish; Castilian

Intermediate

Work Experience

Marketing Assistant at Avon Cosmetics & Carrefour Market

February 1, 2023 - August 1, 2023

Supported marketing activities for Avon Cosmetics and Carrefour Market, including campaign coordination, content creation, in-store promotions, and cross-channel execution; assisted with digital campaigns, reporting, and agency coordination; contributed to asset production and performance tracking.

Field & Operational Marketing Missions at Tactic Media / Groupama Stadium Lyon / Vinted

June 1, 2025 - March 1, 2026

On-site brand representation, direct customer engagement, and live communications across multiple brand activations for Groupama Stadium Lyon and Vinted, coordinating field marketing activities to support launches and promotions.

HR Communications & Employer Branding Officer at Adecco / LHH Recruitment Solutions

April 1, 2024 - November 1, 2024

Produced LinkedIn content and internal communications collateral to strengthen employer brand identity and talent attraction; coordinated HR projects and cross-functional communications; sourced and placed 45+ candidate profiles within tight deadlines across diverse sectors.

Marketing Project Manager at Optimum Marketing Group

February 1, 2023 - July 1, 2023

Led end-to-end 360° marketing projects for Burger King, Pizza Hut, Shell, and Mastercard: brand naming, market positioning, and pricing strategy; planned multichannel international campaigns; monitored KPIs and delivered reporting to senior leadership; managed B2B and B2C events and directed creative teams for video production and content.

Marketing Assistant at Avon Cosmetics & Carrefour Market

September 1, 2021 - June 1, 2022

Conducted market research, competitive intelligence, and key message development to inform multichannel campaign strategy; created visual and digital content assets; deployed online campaigns and in-store activations.

Community Manager at Tribal DDB Digital Agency

June 1, 2021 - September 1, 2021

Managed digital campaigns for McDonald's, Volkswagen, and Spotify: editorial planning, content scheduling, and community engagement; produced promotional video content and graphic assets.