Goktug Bozdogan

Analyzed emerging technology trends in financial services and translated insights into structured innovation reports; designed and implemented process automation solutions using Power Automate, Mendix, and Power Apps to digitize internal workflows and reduce manual effort; developed Power BI dashboards to provide leadership with clear visibility into strategic KPIs and operational performance; designed and prototyped AI-based agents to automate internal workflows and explore new efficiency opportunities within IT operations.

Acted as a bridge between HQ and branches and subsidiaries; ensured alignment on investment product strategy across the Private Banking network; tracked and reported on marketing campaign performance; coordinated statements for goods delivery and client benefits programs.

Coordinated the execution and performance tracking of marketing campaigns across digital and traditional channels; conducted customer and market analysis to identify trends and support product positioning decisions; coordinated with internal teams to ensure timely launches of segment campaigns and client benefit programs.