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I'm a results-driven digital marketing professional with 3+ years of hands-on experience designing and executing performance campaigns across Meta and Google platforms. I currently lead YP Productions, a full-service digital marketing agency, and have delivered scalable growth for education, travel, beauty, and professional services brands. I thrive on data-driven storytelling and international collaboration. I’m seeking international opportunities to drive measurable, data-backed marketing outcomes for ambitious global brands. I founded YP Productions to help clients scale their online presence through branding, paid advertising, and content strategy. I enjoy building authentic connections with audiences and translating insights into creative, high-impact campaigns.…I'm a results-driven digital marketing professional with 3+ years of hands-on experience designing and executing performance campaigns across Meta and Google platforms. I currently lead YP Productions, a full-service digital marketing agency, and have delivered scalable growth for education, travel, beauty, and professional services brands. I thrive on data-driven storytelling and international collaboration. I’m seeking international opportunities to drive measurable, data-backed marketing outcomes for ambitious global brands. I founded YP Productions to help clients scale their online presence through branding, paid advertising, and content strategy. I enjoy building authentic connections with audiences and translating insights into creative, high-impact campaigns.

Yojan Pokhrel

Brand Strategist, Marketing Strategist, Growth Marketer, +5

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I'm a results-driven digital marketing professional with 3+ years of hands-on experience designing and executing performance campaigns across Meta and Google platforms. I currently lead YP Productions, a full-service digital marketing agency, and have delivered scalable growth for education, travel, beauty, and professional services brands. I thrive on data-driven storytelling and international collaboration. I’m seeking international opportunities to drive measurable, data-backed marketing outcomes for ambitious global brands. I founded YP Productions to help clients scale their online presence through branding, paid advertising, and content strategy. I enjoy building authentic connections with audiences and translating insights into creative, high-impact campaigns.…I'm a results-driven digital marketing professional with 3+ years of hands-on experience designing and executing performance campaigns across Meta and Google platforms. I currently lead YP Productions, a full-service digital marketing agency, and have delivered scalable growth for education, travel, beauty, and professional services brands. I thrive on data-driven storytelling and international collaboration. I’m seeking international opportunities to drive measurable, data-backed marketing outcomes for ambitious global brands. I founded YP Productions to help clients scale their online presence through branding, paid advertising, and content strategy. I enjoy building authentic connections with audiences and translating insights into creative, high-impact campaigns.

Available to hire

I’m a results-driven digital marketing professional with 3+ years of hands-on experience designing and executing performance campaigns across Meta and Google platforms. I currently lead YP Productions, a full-service digital marketing agency, and have delivered scalable growth for education, travel, beauty, and professional services brands. I thrive on data-driven storytelling and international collaboration. I’m seeking international opportunities to drive measurable, data-backed marketing outcomes for ambitious global brands.

I founded YP Productions to help clients scale their online presence through branding, paid advertising, and content strategy. I enjoy building authentic connections with audiences and translating insights into creative, high-impact campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Expert / Marketing Manager at Studylane International

May 1, 2025 - Present

Lead end-to-end marketing strategy across digital platforms to strengthen brand presence and generate qualified leads. Plan, execute, and optimize integrated marketing campaigns for education fairs, admissions cycles, and promotional launches. Manage social media strategy, ensuring consistent brand voice, positioning, and visual identity. Oversee content calendars, paid creative direction, and short-form video strategy for Instagram and Facebook. Drive lead-generation campaigns aligned with counseling and admissions teams. Analyze campaign performance metrics and refine strategies based on insights. Coordinate with internal teams to ensure campaign alignment with business objectives. Improve engagement and reach through data-backed trend adoption and content optimization.

Digital Marketing Executive at Studylane International

May 1, 2025 - March 1, 2026

Planned and executed end-to-end Meta Ads and Google Ads campaigns for international university programs, generating student leads across Australia, USA, and UK. Coordinated large-scale education events involving 50+ universities, managing digital assets and campaign materials. Produced high-converting short-form video content and graphics using Adobe Premiere Pro, After Effects, and Photoshop. Monitored and optimized KPIs including CTR, CPC, CPL, and ROAS, iterating on creatives and audience targeting to reduce cost per lead. Grew organic social media presence across Instagram, Facebook, and LinkedIn with hook-based storytelling and strategy.

Founder & Lead Strategist at YP Productions – Digital Marketing Agency

January 1, 2023 - Present

Founded and scaled a full-service digital marketing agency offering branding, paid advertising, content production, and social media management. Delivered end-to-end marketing solutions for multiple clients across diverse industries, generating measurable improvements in online reach and lead generation. Managed client relationships, campaign strategy, creative production, and performance reporting from brief to results. Client work included: Guntabya Travel Platform (brand awareness among domestic and international travellers) and Poonam Beauty Academy Campus (social media marketing, content strategy, and campaigns to drive enrollments).