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I'm Yojan Pokhrel, a strategic and results-oriented Marketing Manager with strong expertise in brand growth, digital marketing strategy, content-led performance campaigns, and social media management. I plan and execute high-impact marketing initiatives to drive engagement, lead generation, and measurable business growth, leveraging analytics to optimize campaigns and align with organizational goals. My focus is leading content strategy, creative direction, and cross-functional collaboration to translate brand visions into data-driven campaigns across education fairs, admissions cycles, and promotional launches. I am passionate about turning insights into action and partnering with counseling, admissions, and internal teams to achieve customer acquisition and revenue growth.…I'm Yojan Pokhrel, a strategic and results-oriented Marketing Manager with strong expertise in brand growth, digital marketing strategy, content-led performance campaigns, and social media management. I plan and execute high-impact marketing initiatives to drive engagement, lead generation, and measurable business growth, leveraging analytics to optimize campaigns and align with organizational goals. My focus is leading content strategy, creative direction, and cross-functional collaboration to translate brand visions into data-driven campaigns across education fairs, admissions cycles, and promotional launches. I am passionate about turning insights into action and partnering with counseling, admissions, and internal teams to achieve customer acquisition and revenue growth.

Yojan Pokhrel

Brand Strategist, Marketing Strategist, Growth Marketer, +2

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I'm Yojan Pokhrel, a strategic and results-oriented Marketing Manager with strong expertise in brand growth, digital marketing strategy, content-led performance campaigns, and social media management. I plan and execute high-impact marketing initiatives to drive engagement, lead generation, and measurable business growth, leveraging analytics to optimize campaigns and align with organizational goals. My focus is leading content strategy, creative direction, and cross-functional collaboration to translate brand visions into data-driven campaigns across education fairs, admissions cycles, and promotional launches. I am passionate about turning insights into action and partnering with counseling, admissions, and internal teams to achieve customer acquisition and revenue growth.…I'm Yojan Pokhrel, a strategic and results-oriented Marketing Manager with strong expertise in brand growth, digital marketing strategy, content-led performance campaigns, and social media management. I plan and execute high-impact marketing initiatives to drive engagement, lead generation, and measurable business growth, leveraging analytics to optimize campaigns and align with organizational goals. My focus is leading content strategy, creative direction, and cross-functional collaboration to translate brand visions into data-driven campaigns across education fairs, admissions cycles, and promotional launches. I am passionate about turning insights into action and partnering with counseling, admissions, and internal teams to achieve customer acquisition and revenue growth.

Available to hire

I’m Yojan Pokhrel, a strategic and results-oriented Marketing Manager with strong expertise in brand growth, digital marketing strategy, content-led performance campaigns, and social media management. I plan and execute high-impact marketing initiatives to drive engagement, lead generation, and measurable business growth, leveraging analytics to optimize campaigns and align with organizational goals. My focus is leading content strategy, creative direction, and cross-functional collaboration to translate brand visions into data-driven campaigns across education fairs, admissions cycles, and promotional launches. I am passionate about turning insights into action and partnering with counseling, admissions, and internal teams to achieve customer acquisition and revenue growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Expert / Marketing Manager at Studylane International

May 1, 2025 - Present

Lead end-to-end marketing strategy across digital platforms to strengthen brand presence and generate qualified leads. Plan, execute, and optimize integrated marketing campaigns for education fairs, admissions cycles, and promotional launches. Manage social media strategy, ensuring consistent brand voice, positioning, and visual identity. Oversee content calendars, paid creative direction, and short-form video strategy for Instagram and Facebook. Drive lead-generation campaigns aligned with counseling and admissions teams. Analyze campaign performance metrics and refine strategies based on insights. Coordinate with internal teams to ensure campaign alignment with business objectives. Improve engagement and reach through data-backed trend adoption and content optimization.